Currently selling 1.5 crore soaps every month
Hyderabad, June 9, 2006
Santoor, an leading toilet soap FMCG brand of Wipro Consumer Care and Lighting (WCCLG) has launched a new product. Santoor currently enjoyes 31 per cent in Andhra Pradesh market and is aiming to increase to 50 per cent.
About 1.5 crore Santoor soaps are sold each month in the State itself taking a significant share out of the Rs.546 crores of annual soap market in Andhra Pradesh. Kumar Chander, vice president, marketing, WCCLG is one among the fastest growing FMCG companies in the country.
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9 June 2004
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