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SAP Launches Co-Innovation Lab in Tokyo
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SAP Launches Co-Innovation Lab in Tokyo

Location Takes Advantage of Region's Strength of Innovation and Quality to Collaborate on Solutions for Green IT, Enterprise SOA and Virtualization; Joins Original Lab in Palo Alto to Foster Co-Innovation with SAP Ecosystem of Partners and Customers

TOKYO, July 16 /PRNewswire-FirstCall/ -- SAP AG (NYSE: SAP) today announced the opening of a second SAP Co-Innovation Lab in Ohtemachi, Tokyo, Japan. Joining the first co-innovation lab, located in Palo Alto, California, the addition further broadens efforts by SAP to work with software solution partners, technology partners, service partners and customers to accelerate the innovation and delivery of solutions designed to address industry-specific business issues for companies around the world.

(Logo: http://www.newscom.com/cgi-bin/prnh/20050310/SFTH009LOGO-a)

Taking advantage of Japan's rich history of custom development, members of the Tokyo co-innovation lab will focus on identifying opportunities to address pressing business needs, including enterprise service-oriented architecture (enterprise SOA) adoption, green IT and virtualization techniques to assist with enterprise software implementation. The SAP Co-Innovation Lab Tokyo is endorsed by the following partners: ABeam Consulting Ltd., Dell Japan Inc., FUJITSU LIMITED, F5 Networks Japan K.K., HITACHI, Ltd., IBM Business Consulting Services K.K., IBM Japan, Ltd., Intel Corporation, Microsoft Co., Ltd., Mitsubishi Electric Information Systems Corporation, NEC Corporation, NetApp K.K., REALTECH JAPAN Co., Ltd., Sun Microsystems K.K., Tecnos Japan Inc., Toyo Business Engineering Corporation and VMware K.K.

"Japan is recognized as the leader in the world for high-value technology," said Yoichiro Yatsurugi, president and CEO, SAP Japan. "The SAP Co-Innovation Lab in Tokyo will be a hub, where SAP Japan and partners can prototype and showcase solutions with the newest technology to meet the specific needs of Japanese customers, as well as introduce innovative ideas from Japan to the world."

The SAP Co-Innovation Lab will focus on utilizing a global talent pool and fostering collaboration on projects based around a simulated heterogeneous data center integrating hardware and infrastructure software from the participating vendors. To best meet the needs of companies in today's global environment, the lab's work will re-create real-world situations on Web- enabled and Internet- or intranet-accessible business applications.

As part of the SAP Co-Innovation Lab Tokyo launch, two engagements have already delivered results, exemplifying the rapid benefits that co-innovation can deliver.

Reducing IT-Related Energy Consumption

Intel Corporation and SAP have been cooperating closely worldwide, and, in Japan, their collaboration focuses on so-called "green IT" projects. Green IT is a key topic in Japan, a country that has initiated many environmental campaigns. In the facility that today becomes the SAP Co-Innovation Lab Tokyo, Intel and SAP have completed a green IT-related validation effort focused on identifying opportunities to reduce energy consumption and CO2 emissions with enterprise solutions.

Using servers powered by Quad Core Intel(R) Xeon(R) processors that replace older, single-core processors, total energy consumption related to the use of SAP(R) ERP was reduced by more than 50 percent. These energy consumption measurements used SAP ERP load cycles simulating 24 hours of server usage, including daily dialog processing and night batch job processing running under absolutely comparable conditions. These results are being made available to the public for the first time, which will help customers make more intelligent investment decisions.

"We welcome the opening of the SAP Co-Innovation Lab in Tokyo," said Kaz Yoshidaco-president, Intel K.K. "Intel new multicore processor products based on Intel(R) 45nm High-k silicon process technology are eco-friendly processors with high performance and excellent power efficiency. We expect that the co- innovation lab will accelerate the R&D of eco-friendly and innovative solutions on an Intel-based platform that meet the needs of customers in Japan. We also expect that the efforts of the SAP Co-Innovation Lab Tokyo will help business development."

Speeding Time to Value for ERP Upgrades

Together with VMware Japan, SAP used the lab setting to identify the advantages of employing virtualization in SAP ERP upgrade projects using servers equipped with multi-core Intel processors. The one-month project proved that unifying existing servers into a virtual environment is possible through upgrade, and that system-proving activities can be done more easily utilizing VMware solutions. The result of this project was a white paper that partners and customers can use as a guide to achieving advantages throughout the upgrade process. As adoption of SAP ERP continues to build, SAP and partners are providing relevant tools and solutions that enable companies to take advantage of opportunities to improve business processes within the implementation process, enabling them to more rapidly deliver benefits to the business.

Inagural Co-Innovation Lab Exemplifies Success

Opened in June 2007, SAP's inaugural co-innovation lab in Palo Alto, California has demonstrated continuous success in innovation. With projects covering topics such as enterprise collaboration, SOA management, disaster recovery for SAP environments and business performance management, SAP and its lab partners have identified numerous solutions to address specific customer needs (see June 18, 2008 press release, titled "Ground-Breaking Projects Emerging from SAP Co-Innovation Lab Address Today's Pressing Business Challenges").

"The addition of the SAP Co-Innovation Lab in Tokyo exemplifies the reach and power of the SAP ecosystem," said Zia Yusuf, executive vice president, Global Ecosystem and Partner Group, SAP. "It is a natural fit for Japan, a global leader in technological innovations, to be the location of our second co-innovation lab. The region's traditionally strong focus on custom development makes it a prime location for co-innovation with customers and partners, which can be delivered to SAP's global customer base. We are proud of our recognized spirit of collaboration."

About SAP

SAP is the world's leading provider of business software(*), offering applications and services that enable companies of all sizes and in more than 25 industries to become best-run businesses. With more than 47,800 customers (excludes customers from the acquisition of Business Objects) in over 120 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE, under the symbol "SAP." (For more information, visit http://www.sap.com)

(*) SAP defines business software as comprising enterprise resource planning and related applications such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "should" and "will" and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Copyright (C) 2008 SAP AG. All rights reserved.

SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

     For customers interested in learning more about SAP products:
     Global Customer Center: +49 180 534-34-24
     United States Only: 1 (800) 872-1SAP (1-800-872-1727)

     For more information, press only:
     Lindsey Held, +1 (650) 320-3542, lindsey.held@sap.com, PDT
     SAP Press Office, +49 (6227) 7-46315, CET; +1 (610) 661-3200, EDT;
     press@sap.com

     Catherine Malone, Burson-Marsteller, +1 (415) 317-0309,
     catherine.malone@bm.com, PDT

     Maria Cubeta, Burson-Marsteller, +1 (415) 591-4070,
     maria.cubeta@bm.com, PDT

SOURCE SAP AG

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