Marketing Technology Solutions, Inc. (MTS), an interactive healthcare marketing solutions company and operator of QualityHealth.com and Nubella.com, today announced that Yunki Kim has joined the company as Senior Vice President, Marketing, reporting to Peter Burch, Senior Vice President, Sales and Marketing.
Edison, NJ (PRWeb) January 5, 2007 -- Marketing Technology Solutions, Inc. (MTS), an interactive healthcare marketing solutions company and operator of QualityHealth.com and Nubella.com, today announced that Yunki Kim has joined the company as Senior Vice President, Marketing, reporting to Peter Burch, Senior Vice President, Sales and Marketing.In his new role, Kim will be responsible for driving the company's strategic marketing direction and overseeing all consumer marketing efforts for QualityHealth.com and Nubella.com. Kim has deep experience in online markets, which includes over 20 years experience in the direct response industry as a database marketer.
"We are thrilled to welcome such a seasoned professional to our executive team," said Helene Monat, CEO. "Yunki is an exceptionally strong leader and a consumer-focused, savvy marketing strategist. He will center his efforts on consistently delivering the MTS experience to our ever expanding user base, while continuing to grow exciting new markets."
Kim most recently served as Vice President, Marketing at Beliefnet Media, where he was responsible for managing one of the largest online newsletter operations and traffic. Prior to Beliefnet, Kim was the Vice President of Analytics at Vision Marketing, where he provided data mining and database management services to Fortune 500 companies. He previously worked as the VP of Online Marketing and Optimization at Hotsocket, a pioneer of landing page optimization utilizing experimental test designs and predictive modeling. Before that, Kim served as VP, Database Marketing at BATNET1.com, a leading online affinity marketing company. Kim's offline marketing experiences include launching the Continuity and Collectibles business for Publishers Clearinghouse and heading up the Marketing department at Music Sound Exchange, a Time-Warner direct marketing division for entertainment products.
Kim holds a double Masters degree in Business Administration and International Affairs from Columbia University, and a B.A. in Political Science from Clark University.
About Marketing Technology Solutions
Marketing Technology Solutions is a performance-based interactive marketing solutions company that specializes in connecting clients' brands with health-conscious consumers through data-driven targeted lead generation, syndicated research, permission-based interactive marketing, and patient education. MTS gains consumer insights through its two nationally ranked consumer websites, QualityHealth.com and Nubella.com, whose 10 million members rely on the sites for health management tools and support groups, as well as patient education and news stories from the health, wellness and nutrition fields.
Press Contact: Amy Schamp
Company Name: Marketing Technology Solutions (MTS)
Email: email protected from spam bots
Phone: 732-491-8046
Website: http://www.mtscorp.com
Press Release Source: EMediaWire