SpeedNetworking.com, operated by eXtreme Networking, profiled in New York Times.
Chicago, IL (PRWeb) January 5, 2007 -- As companies grow more cognizant of the need to grow revenues and cut expenses, more value for the corporate dollar is increasingly required to justify the cost of attending often-pricey conferences and trade shows. Speed networking for business professionals is emerging as one of the top reasons to attend the exhibitions, according to a new article in the New York Times.SpeedNetworking.com, which is operated by the patent-pending eXtreme Networking matching software, has been identified as a leader in the space in part because of its proprietary algorithm. Instead of traditional cocktail networking where people flock to who they already know, the software-based methodology forces attendees to circulate and creates meetings that make sense.
"When you're asking people to travel and pay a lot of money, a good keynote and a bag of goodies isn't enough any more," said eXtreme Networking CTO Adam Fendelman in the article.
After trying a wide array of other methodologies to facilitate face-to-face interaction, Staffing Industry Analysts in Los Altos, Calif., which organizes conferences and trade shows, has used eXtreme Networking in its programs for two years.
"We've set up tables by discussion topic or industry and let people choose where to sit," said Staffing Industry chief analyst Barry Asin. "We've done the cocktail hours and lunches -- and they're fine -- but with speed networking, there's always an incredible buzz in the room. People are excited and full of energy."
With corporate resources falling under ever-more scrutiny, the New York Times article also articulates the downfall of sending employees to traditional events for old-fashioned networking.
Aaron Abend, president of Burlington, Mass.-based software firm Viapoint, says he wishes all professional conferences included a speed networking component. He recalls flying across the U.S. to target software companies only to sit at a table with FDA workers. Typifying the hit-or-miss approach of random networking, his product had no relevance there.
SpeedNetworking.com has been producing speed networking events since 2001 and eXtreme Networking was developed in 2003 to inject technology into the antiquated process of traditional networking. If you would like to learn more about SpeedNetworking.com services, please e-mail.
Click here for the New York Times article: http://www.speednetworking.com/images/nyt.pdf
Press Contact: Brad Spirrison
Company Name: SpeedNetworking.com
Email: email protected from spam bots
Phone: 312-804-9844
Website: http://www.speednetworking.com
Press Release Source: EMediaWire