Michael Blakeley, a 25 year old graduate from the UK, has created an ethical advertising website with a difference. Not only does it attract visitors by offering a free lottery where one lucky person can win a million dollars but, if successful, another $1 million dollars will be donated to charity.
London, UK (PRWeb) February 12, 2007 - The website, TickettoaMillion.com (
www.tickettoamillion.com), launches on Tuesday 13th February and is attempting to raise $1 million dollars for charity as well giving visitors to the site the opportunity to win $1 million dollars. The website generates this money by selling advertising spaces to family friendly companies.
The website moves away from attracting the usual Internet advertisers and specifically targets mainstream and ethical companies who want to promote themselves in a family friendly environment and who care that a significant proportion of their money is being donated to charity.
Michael, who now lives in London, has selected five beneficiary charities. These are FARM-Africa, Hope for Children, Peace Direct, Sense, and The Institute of Cancer Research, whom will each receive $100,000 if the website is successful. The other five charities which stand to benefit will be decided by the votes of visitors to the site.
Hannah Crabtree, Press and PR Manager at The Institute of Cancer Research commented, "This is an exciting and unique fundraising opportunity. Over the last few years many people have used the Internet to make huge amounts of money. It's incredibly refreshing to find a website that offers the chance for people to win a million as well as raising money for good causes."
The basic idea is the same as other such sites, which is to sell pixels to companies wishing to advertise. What sets Ticket to a Million apart is that only advertisers which fall within their Family Friendly Guidelines will be allowed to feature. These guidelines aim to make the website accessible to the whole family, as well as attracting mainstream companies, by banning sites which promote certain products or activities, such as gambling, alcohol and pornography.
Ticket to a Million seeks to harness the massive power the public have at the click of their fingers. By registering on the site, not only are they entered into a lottery to win a possible one million dollars but they also have the satisfaction of knowing that they are helping to raise money for charity.
For further information, to register for the chance to win a million dollars, and to help raise money for charity please go to
www.tickettoamillion.com. If you are a company and would like to advertise please go to the website and follow the instructions there.
About Ticket to a Million
Ticket to a Million is a UK company founded by Michael Blakeley for the purpose of promoting its ethical advertising website. Ticket to a Million is working in conjunction with five affiliated charities.
Ticket to a Million Affiliated Charities.
•FARM-Africa
FARM-Africa is an international charity that aims to reduce poverty through developing innovative approaches to natural resource management in Africa. Through our projects in Ethiopia, Kenya, South Africa, Southern Sudan, Tanzania and Uganda we work in partnership with marginal small-scale farmers and herders to improve the ways in which they farm their land.
•Hope for Children
No Request too small, no effort to big, for the charity that provides Hope. Hope for Children (
www.hope4c.org) was founded 12 years ago to fill the gaps left by the larger charities. As a low cost organisation our work is mainly carried out by volunteers targeting our funds directly towards needy children in the UK and developing countries.
•Peace Direct
Peace Direct supports grassroots peacebuilding in conflict areas: In every conflict, there are local people working for peace. Peace Direct funds their work, promotes it and learns from it.
With Peace Direct, support practical action to build a peaceful world.
•Sense
Sense is a national charity that supports and campaigns for children and adults who are deafblind. We provide specialist information, advice and services to deafblind people, their families, carers and the professionals who work with them. In addition, we support people who have sensory impairments with additional disabilities.
www.sense.org.uk
•The Institute of Cancer Research
The Institute of Cancer Research is one of the world's leading cancer research organisations. It is a charity that relies on voluntary income and is one of the most cost-effective cancer research organisations in the world with over 90p of every £1 we receive going directly into research. Website at:
www.icr.ac.uk.
Press Contact: MICHAEL BLAKELEY
Company Name: Ticket to a Million
Email: email protected from spam bots
Phone: +044 7852115490
Website: http://www.tickettoamillion.com/
Press Release Source: EMediaWire
