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London, United Kingdom
Tanla Mobile, the global leader for wireless application development, mobile billing and messaging solutions has appointed Anuj Khanna as Head of Marketing to support the company's growth as it commences on an strategic plan for global expansion.
Based out of the Tanla Mobile offices in the UK, Anuj will be accountable for developing and implementing the international marketing strategy and strategic market development plan across the business, helping Tanla Mobile to increase its global presence as the market leader for providing mobile solutions to the Telecoms, Media and Digital Communications sector.
Tanla Mobile is a wholly owned subsidiary of Tanla Solutions which listed on the Bombay Stock Exchange and National Stock Exchange India in January 2007 raising INR 421 Crores (Approximately $93 million)
Gautam Sabharwal, Director, Tanla Mobile welcomed the new appointment by saying "Anuj Khanna is a great addition to the senior management team at Tanla Mobile. He brings in over 10 years of strategic marketing experience within the mobile telecoms sector working with global brand names across Asia and Europe, which will directly benefit our global expansion plans."
Commenting on his appointment Khanna says, "I am delighted to be joining Tanla Mobile at a time of exponential growth and global market expansion. The company is young and exciting with unrivalled technological advantages to capitalise in the growing mobile and digital communications sector. My top priority will be to further build on the success experienced by the brand and implement the strategic marketing plan to expedite expansion."
Anuj joins Tanla Mobile from Netsize where he held the positions of Group Marketing & Communications Director and also Operator Partnerships Director UK & Ireland. He contributed in building the global brand and the company saw an increase in revenues from €6 to €133 million in less than five years.
Anuj is also currently an elected Director of the Mobile Data Association which is the main mobile industry association in the UK and represents over 100 companies in the mobile communications sector including all mobile operators.
Anuj is the author of four globally published mobile industry reports. Other companies where Anuj worked in senior marketing and business development positions include Hutchison Telecom and Dialogue Communications.
Anuj holds an MBA in Marketing from the University of Sheffield.
About Tanla Mobile:
Tanla Mobile specialises in developing mobile applications and platforms for the Mobile Telecoms, Media and Digital Communications sector. Tanla Mobile works in partnership with global mobile operators across Asia and Europe to deliver and bill mobile content over SMS, WAP, MMS, Video, etc.
With direct connections and commercial revenue sharing agreements with global mobile operators including 3 (Hutchison 3G), O2, Orange, T-Mobile, Vodafone, Virgin Mobile and several Indian network operators, clients use its carrier-grade technology platform and application development expertise for immediate deployment of interactive mobile services. Its product suite includes Mobile Payments Solutions, Campaign Management, Content Management, 3G Video Management and Interactive TV Management applications, all of which are supported by powerful online reporting and CRM tools.
Tanla Mobile is a wholly owned subsidiary of Tanla Solutions, www.tanlasolutions.com, an established Telecom Infrastructure Solutions provider with strong coverage in the Asia Pacific region. Through its relationship with Tanla Solutions, Tanla Mobile has immediate access to a large team of highly-skilled software engineers and analysts providing application development and technical support from their 300-seat facility in India. This offshore development capability results in a fast time to market with new technologies, and significant cost and time savings for clients. For further information visit www.tanlamobile.com
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Anuj Khanna
Louise Perfect, Mantra PR, + 44 20 7907 7819 lperfect@mantra-pr.com
Source: Tanla Solutions Limited (Business Wire India)