Dexter, MI (PRWEB) May 8, 2006 -- Marketing expert Ron Abbott announces
the release of a new ebook which focuses on the critical questions small
business owners must ask to create a successful marketing program.
The "7 Critical Marketing Questions That Will Grow Your Business" book
addresses the important questions entrepreneurs often fail to address.
"Many well intentioned entrepreneurs are looking for all the right
answers to be become successful," says Abbott. "The problem is they are
concentrating their energy in the wrong the direction and not asking the
right marketing questions."
In the book, he addresses the critical questions that struggling
businesses fail to ask when creating their marketing. "Frequently,
entrepreneurs set themselves up for failure by not spending more time
and effort on planning their marketing," he continues. "They resort to
hit-or-miss tactics that others have tried and receive disappointing
results. This book is a tool they can use to lay the foundations of a
creative marketing program."
Abbott contends that the discipline of marketing is a misunderstood, yet
necessary evil, of business life. "As a marketing coach I see many small
businesses avoid marketing because they are intimidated by it. Or, they
will give a half-hearted effort and copy the tactics of their
competition because they mistakenly believe it will work for them. This
approach only confuses customers and leads to mediocre business growth."
Each of the "7 Critical Marketing Questions" offers strategies and ideas
for business owners to consider for their marketing. It also presents
action steps to help develop their programs.
"Marketing success is all about creating a strategy, building a plan,
and executing it consistently," claims Abbott. "Many small businesses
could enjoy greater success if they took the time to examine the big
picture a little more. Having a vision of how you're going to market
your business is often more important than what you produce and sell."
The "7 Critical Marketing Questions That Will Grow Your Business" ebook
is available for free download at
http://www.small-business-marketing-hub.com/free-marketing-ebook.html
About Rabbott Creative:
Rabbott Creative is a marketing coach and consulting firm based in
southeastern Michigan. Owner Ron Abbott has over 17 years of sales and
marketing experience. He is creator and author of the "24 Carrot
Marketing System" and webmaster of the Small Business Marketing Hub.
(www.small-business-marketing-hub.com)
Contact:
Ron Abbott
Rabbott Creative
734-277-1692
http://www.small-business-marketing-hub.com
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Press Contact: Ron Abbott
Company Name: RABBOTT CREATIVE
Email: email protected from spam bots
Phone: 734-277-1692
Website: htttp://www.small-business-marketing-hub.com
AndhraNews.net News for May 8, 2006
