Episode 4 -- Don't Do This: The Biggest Mistakes You Can Make with Reporters examines the uneasy peace that has always existed between journalists and professional communicators -- and provides some valuable suggestions. The guest for this episode is Lance Ignon, Vice President, Corporate Affairs at VaxGen, Inc., a biopharmaceutical company. Ignon has been both a reporter and communications professional during his career. He offers some valuable insights on the topic.
"Working with reporters is never an easy matter for communicators. There's always a natural tension between journalists and PR/IR folks. The communicators want their messages to get across, and reporters don't want to be spun. Mistakes can be costly. In this episode, I work through a list of the biggest mistakes communicators can make with Lance Ignon, who has experience on both sides of this issue. Our discussion is lively with plenty of real-life examples and insights," Kramer said.
The list of the biggest mistakes communicators can make with reporters is located on FKCBlog ( www.farrellkramer.com/blog ).
Talking Communications with Farrell Kramer was launched on March 24, 2006, by Farrell Kramer, founder and president of Farrell Kramer Communications, LLC ( www.farrellkramer.com ), a public relations firm built upon the belief that the power of ideas rests at the center of all communications. Prior to his work in public relations, Kramer was an investigative reporter with The Associated Press and a financial reporter for Investor's Business Daily.
Episode 4 - Don't Do This: The Biggest Mistakes You Can Make with Reporters has a run time of 33 minutes and 28 seconds. It is available directly on the Talking Communications with Farrell Kramer site ( www.talkingcommunications.com ), via RSS and e-mail subscriptions there, and can be found on iTunes, Podcast Alley and many other podcast directories.
About Talking Communications with Farrell Kramer:
Talking Communications with Farrell Kramer is a podcast focusing on all aspects of communications. It is an interview show hosted by Farrell Kramer, founder and president of Farrell Kramer Communications, LLC, a public relations firm built upon the belief that the power of ideas rests at the center of all communications.
Contact:
Sharon Bially
Farrell Kramer Communications, LLC
(774) 270-1293
###
Press Contact: Sharon Bially
Company Name: Farrell Kramer Communications, LLC
Email: sharon@farrellkramer.com
Phone: 774-270-1293
Website: www.farrellkramer.com
AndhraNews.net News for May 19, 2006