Management Consultancy Sets Up Unique 'Mail Order and CRM' Pillar

London UK (PRWEB) May 13, 2006 -- Management Consultancy, Applied Expertise has set up a new pillar within its ‘New Channels and New Technology' division, specialising in all aspects of mail order and CRM.

The new ‘pillar' within Allied Expertise will be run by specialist consultants Tim Arnold and Judy Lilley, who have an impressive pedigree in e-commerce, CRM and Digital Asset Management (DAM) these channels.

Advances in Digital Asset Management and publishing solutions now mean that digital content can be easily managed and retrieved output via multiple channels. In particular the and that catalogue and web production can be much better coordinated, synchronised and streamlined to provide seamless publishing outputs.

The increased capabilities of CRM integrated with digital content can maximise targeted customer contact to improve returns on investment.

Digital content can also be much more readily accessible for the increased capabilities of CRM, helping to maximise targeted customer contact.

Tim Arnold, head of the new Mail Order and CRM pillar, commented " We are the first management consultancy to launch a service of this type dedicated to Mail Order and CRM. There are huge customer benefits, efficiencies and savings to be made by streamlining these processes. By driving down costs and speeding production times, with increased accuracy and using real time information, the gains can be substantial"

To launch the new Mail Order and CRM pillar, Allied Expertise is offering potential clients an introductory benchmark process review. This is a multi-stage analysis looking in detail at four key areas: the catalogue; production and design; customer planning; and the technology platform.

Press Contact: Tim Arnold
Company Name: APPLIED EXPERTISE
Email: tim.arnold@applied-expertise.com
Phone: 44 0845 6066705
Website: www.applied-expertise.com