Newport Beach, California, United States
HMC (Hospitality Marketing Concepts), the leading solution provider of travel industry membership and database management programs, celebrates the renewal of a long-term relationship with Hilton Shanghai.
HMC has been operating Hilton Diamond Club over the past 10 years, building Hilton Shanghai's private-label membership program to a record number of members.
Hilton Shanghai and HMC will be renewing their partnership with a re-branding of the program, which will be renamed Hilton Premium Club. The 12-month membership provides the member with unlimited free dining at any of the hotel restaurants, when accompanied by one or more paying guests, including Leonardo's, Atrium Cafe, Sui Yuan, Sichuan Court and People On The Water. Members also enjoy a host of other benefits, such as member-only room rates, catering, spa and lounge discounts.
"We are extremely satisfied with our 10-year partnership with HMC," said Volkmar Ruebel, general manager, Hilton Shanghai. "The professionalism and dedication of the entire HMC team has been instrumental to this program's success to date. The renewal of our contract will see Hilton offering Shanghai's leading hotel membership card program. The re-branded Hilton Premium Club, with new and improved benefits, will allow existing and new members to gain great value from the program."
"At HMC, we take pride in the long-standing relationships we build with our hotel partners," said Mokhtar Ramadan, CEO for Hospitality Marketing Concepts. "Each dedicated team member within our sizeable network is supported by HMC's extensive collective expertise and cutting-edge CRM technology. We look forward to continuing and growing this success story with Hilton Shanghai."
To celebrate a successful 10-year partnership and the signing of a new agreement, Hilton Shanghai will commemorate the event with a ceremony on Thursday, April 27, at Top of the Hilton Shanghai. Among the honored guests will be executive members of Hilton Shanghai and HMC, long-serving members of Diamond Club program staff, long-standing club members, and members of the media.
ABOUT HMC
With headquarters in Newport Beach, Calif., HMC is the leading provider of travel industry paid consumer membership and database management programs. HMC provides services to more than 1,000 full-service hotels worldwide. A selection of clients includes InterContinental, Le Meridien, Starwood, Ritz, Shangri-La, Mandarin Oriental, Husa, Orbis, Raffles and Swissotel.
HMC is a global company with offices in more than 70 countries including Italy, France, U.K., Germany, Spain, Poland, Australia, Singapore, Hong Kong, China, U.A.E., Egypt, Venezuela, Brazil, Canada and United States. More information about HMC may be found on the company's Web site http://hmc.clubhotel.com or by contacting Peter Gorla, director of marketing, at 949-833-8000, ext. 218, or via e-mail at gorlap@clubhotel.com.
ABOUT HILTON SHANGHAI
Strategically located in the former French Concession, the heart of Shanghai's business and entertainment centre, the award-winning Hilton Shanghai is 20 minutes from Hongqiao International Airport and 50 minutes from Pudong International Airport. With conference and Hilton Meetings(TM) meeting facilities, a full-service health club and spa, beauty salon, six renowned restaurants, two bars, high-speed broadband Internet access in all 720 guest rooms, Hilton Shanghai offers a variety of services to fit visitors' business, leisure, event and entertainment needs. For further information on Hilton Shanghai and bookings, please visit www.shanghai.hilton.com.
ABOUT HILTON HOTELS
Hilton Hotels Corp. (NYSE:HLT) is the leading global hospitality company, with nearly 2,700 hotels and 475,000 rooms in more than 80 countries, with 150,000 team members worldwide.
More than 2,300 hotels are owned, managed or franchised in the USA with a portfolio of some of the best-known and highly regarded hotel brands including Hilton(R), Conrad(R), Doubletree(R), Embassy Suites Hotels(R), Hampton Inn(R), Hampton Inn & Suites(R), Hilton Garden Inn(R), Hilton Grand Vacations(TM), Homewood Suites by Hilton(R) and The Waldorf-Astoria Collection(TM). Outside North America, the company operates 262 hotels branded Hilton and 130 under the mid-market Scandic brand. For more information about Hilton Hotels Corp., please visit www.hiltonfamily.com.
CONTACT: Hospitality Marketing Concepts Newport Beach Peter Gorla 949-833-8000, ext. 218 gorlap@clubhotel.com
Source: Business Wire (Business Wire India)