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Mumbai, Maharashtra, India
Castrol India has entered into a Strategic Partnership alliance with Volvo Cars India for supply of high performance lubricants. Volvo Cars was launched in India in September 2007.
Under the agreement, Castrol will supply its highest technology product - Castrol Edge, for exclusive service fill to all Volvo dealers in India. Prior to the approval from Volvo, Castrol Edge was successfully tested by Volvo for over 100,000 kms in field trials across India, over a period of one year. All Volvo cars sold in India will be pre-filled with Castrol lubricants.
Speaking on the occasion of the agreement signing, Mr. Paul de Voijs, Managing Director, Volvo Car India mentioned, "We are delighted that we have extended our global partnership to the Indian market. Volvo has partnered with Castrol globally and so when we launched Volvo cars in India, Castrol was our first choice. We are confident that Castrol India will provide us with the highest level of quality and product technology backed by world class service which we receive from Castrol companies across the world. Castrol's width and depth of distribution will ensure that Volvo dealers are well supported across the country."
Mr. A S Ramchander, Automotive Director, Castrol India Ltd. said, "I am very happy that Volvo Cars have made an entry into India. They believe in "responsible luxury" and focus strongly on safety - something that is very close to Castrol as well. Besides supplying products and services, we are also exploring possibilities of working together in the areas of Safety and Environment. Castrol is the leading automotive lubricant brand in India and globally as well. Castrol Edge is a specially formulated, premium quality engine oil, engineered to meet the toughest and most demanding performance standards. Castrol EDGE guarantees that the car's engine delivers everything it should, and a little bit more."
About Castrol India Limited
Castrol India Limited is a public limited company in which 70.92 % of the paid-up capital is held by Castrol Limited, U.K which is a part of BP Group worldwide. Starting off as a trading unit in India, Castrol has grown to become the largest lubricant company in the retail automotive segment. Castrol has constantly demonstrated its commitment to Indian consumers by offering world class products, backed by the highest level of customer service. Castrol India is acknowledged as the technology leader in the Indian lubricant industry.
For more on Castrol India, visit www.castrol.co.in
For media enquiries, please contact IPAN: Mumbai - Tel: 91 - 22 - 4066 1755
To view the picture, please click on the link mentioned below:
Mr A S Ramchander, Automotive Director, Castrol India Ltd. and Mr. Paul de Voijs, MD, Volvo Car India exchange the signed MoU
Source: Castrol (Business Wire India)
Press release presented here is sourced from the Source mentioned above and is provided on as-is basis. Please contact the Company / Source directly for any further information in regard to this release. This website will be unable to assist you in regard to the accuracy or correctness of information in this release.