Samsung launches Mobile Tracker Phones in India

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Provides Solutions to Mobile Loss and Emergency Situations; Launches this feature across the price range in all form factors

With the explosion in mobile industry, the Mobile thefts and misplacement are becoming a very common occurrence. This not only affects the consumer financially but also exposes their personal data, videos and official presentations for misuse. According to industry estimates, close to Rs 500 crores worth of mobile phones are lost or stolen annually. To complex matters, it is next to impossible for general consumers to locate or retrieve their stolen handsets. Samsung identifies this as a significant issue in mobile phone usage and believes that mobile phone consumers rightfully deserve security and tracking of the handsets through associated features.

Samsung Telecommunications India (P) Ltd., a dominant player in Indian mobile industry, recently launched its range of secured phones SGH-C140, SGH-X520 and SGH-E250 in India. Loaded with revolutionary security features like Mobile Tracker, Emergency SMS and Privacy lock in slider, clamshell and bar form factors, Samsung phones transcend the current market offering by empowering consumer's security during mobility.

Through its secured phones, the company has tried to address three large issues of mobile security, i.e, securing your mobile phones and preventing any untoward usage or incident through Mobile Tracker, securing the safety of near and dear ones through emergency SMS and securing the confidential data's that are stored in that phone.

Mobile Tracker helps consumers to track their lost phone. Emergency SMS acts as personal bodyguard and alerts close relatives or friends about his distress or emergency situations. Privacy lock protects the data, photos, voice memo, multimedia messages, images and sound stored in the phone from intrusion.

Priced at Rs. 2579/- Samsung's C140 is entry bar phone that enriches consumer's mobile experience with exciting and colorful features. Compact and stylish, the C140 is power packed with 65K color LCD vibrantly-hued display, speaker phone for hands free communication, 16 polyphonic ring tones and revolutionary trio security features.

Samsung's X520 is chic, eye-stopping slim with extra seduction of stunning colors. The specially formulated hues of Indigo Blue and Wine Red spark consumer's mood and stimulate their senses. With simple & compact design its unbalanced beauty is loaded with trendy features like FM Radio and VGA camera that excites fashionable Indian youth. Again, loaded with the trio security features X520 is priced at Rs. 6149/-

Launched at Rs. 8299/-, E250 is arguably the most fashionable slide-up available in India at this price point. This stylish slim slider phone is embedded with VGA camera and other latest multimedia features. E250 fits perfectly into the trendy mood of today's youth with its large TFT color screen, stereo FM Radio, VGA camera, video recording and messaging and Bluetooth wireless support. It's 12 MB internal memory and slot for upto 2GB external memory offers wider space to store MP3 songs, videos and multimedia messages. All these features are secured through revolutionary mobile tracker, emergency SMS alert and privacy lock.

About Samsung Telecommunications India Pvt. Ltd.

Samsung Telecommunications India - a 100% subsidiary of Samsung Electronics Co., Korea, is a dominant mobile player in the Indian market. As the part of its global strategy to cater to the world's largest emerging telecom market, Samsung has set up a mobile phone manufacturing unit at Haryana, India with an initial investment of USD 15 million.

Being Samsung's fourth overseas handset manufacturing facility in the world after China and Brazil, this unit is catering the demands of local markets and acting as the manufacturing hub for other Asian and Middle East countries.

For further information please contact: Satya Pamula, Integarl PR @ 98480 18923

Integral PR