Chennai, Tamil Nadu, India
Sify.com, the leading consumer portal from Sify Limited, (NASDAQ Global Markets: SIFY), a leader in Consumer Internet and Enterprise Services in India with global delivery capabilities, announced today the launch of www.hyderabadlive.in, the first broadband and video website for the city of Hyderabad. The website was launched by the South Indian superstar Nagarjuna at a glittering function at the Taj Krishna, Hyderabad, the evening of April 30, 2007.
After the successful launch of mumbailive.in and bangalorelive.in, hyderabadlive.in is the third broadband city portal from Sify.com. www.hyderabadlive.in will enable the citizens of Hyderabad to access local content spanning Tollywood happenings, music, the hottest clubs and the city's latest gossip, all in video! Sify.com's 'Net Jockeys' will also present video capsules that include City News, Shopping, Hangouts, Party life and Careers in the city. The broadband website also features live video feeds from traffic web-cams stationed at key junctions of the city so citizens can plan their routes by checking the site for the prevailing traffic conditions.
Speaking at the launch, Mr. Raju Vegesna, Chairman & Managing Director, Sify Limited, said " www.hyderabadlive.in is an important step in our objective of building strong city specific communities, and catering to the local information needs of citizens of each of these cities. We aim to make Hyderabadlive a high-quality entertainment destination, especially for the youth of the city. This is the medium they are increasingly comfortable with, and we will provide them compelling content in video to bring the city to life on the Net".
Mr. Nagarjuna, the South Indian Super Star, said, "It feels great to launch Hyderabadlive.in, the best new initiative to happen in the city. I find it difficult to keep in touch with the daily happenings in Hyderabad due to my hectic schedule. Hyderabadlive.in, with its exciting and extensive city-centric content, will enable me to keep in touch with happenings in the city anytime, anywhere. It's also a great way for people who live overseas to stay in touch with their favourite city".
Mr. V. Sivaramakrishnan, President, Portals, Sify Limited, said "We are really excited about the launch of hyderabadlive.in. After a remarkable response to mumbailive.in and bangalorelive.in, we believe that the people of Hyderabad - the Hi-Tech city, will embrace it and truly make it come alive! We intend to introduce more such city- centric websites to create online communities as a platform to share their views, discuss local topics and build their own personal space online."
Hyderabadlive will enable citizens to interact with like-minded people from their city, publish their views, discuss and debate in discussion forums and express their opinions on city issues through daily polls. They can also send greetings through the Short Message Service (SMS) to friends through the site by sending HYD followed by a space followed by the greeting to 4545, the mobile shortcode of Sify.com. Their SMS greeting will scroll across the home page of Hyderabadlive.in as a ticker for their friends to see. Users can also become citizen journalists, posting instant messages about interesting happenings in their city!
The grand launch function ended with Nagarjuna speaking about the places in Hyderabad closest to his heart in a video capsule titled 'Maa Nagaram Hyderabadu' which users can also watch on Hyderabadlive.in
About Sify
Sify is among the largest Internet, network and e-Commerce services companies in India, offering end-to-end solutions with a comprehensive range of products delivered over a common Internet backbone infrastructure. This Internet backbone reaches 188 cities and towns in India. A significant part of the company's revenue is derived from Corporate Services, which include corporate connectivity, network and communications solutions, security, network management services, enterprise applications and hosting. A host of blue chip customers use Sify's corporate service offerings. Consumer services include broadband home access, dial up connectivity and the iWay cyber cafe chain across 158 cities and towns. Sify is recognized as an ISO 9001:2000 certified service provider for network operations, data center operations and customer support, and for provisioning of VPNs, Internet bandwidth, VoIP Solutions and integrated security solutions, and BS7799 certified for Internet Data Center operations.
For more information about Sify, visit www.sifycorp.com
Forward Looking Statements:
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The forward-looking statements contained herein are subject to risks and uncertainties that could cause actual results to differ materially from those reflected in the forward-looking statements. Sify undertakes no duty to update any forward-looking statements.
For a discussion of the risks associated with Sify's business, please see the discussion under the caption "Risks Related to Our Business" in the company's report on Form 6-K for the quarter ended December 31, 2006 which has been filed with the United States
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Source: Sify Limited (Business Wire India)
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