New Delhi, Delhi, India
Naukri.com- India's No. 1 job site, today announced a tie up with the Infomedia group, a leading media company in the business of publishing Business Directories, Magazines, Direct Marketing, Printing services, and Publishing Outsourcing.
Infomedia's publishing activities are focused at two broad categories - Special Interest Consumer Publishing, Business-to-business (B2B) and Trade publishing. Presently, it publishes 19 titles, out of which 7 are Consumer magazines and 12 are Trade magazines. Chip, Overdrive, A V Max are just some of their flagship brands amongst others.
With a huge database of jobs which can be diced across demographics, geographies, industry verticals, functional areas, service levels etc naukri.com will power a Jobs Section for 17 magazines of the Infomedia Group.
The 17 magazines are Chip, Overdrive, AV Max Auto Monitor, Chemical World, Electrical & Electronics, Modern Machine, Modern Medicare, Modern Packaging & Design, Modern Pharmaceuticals, Modern Plastics & Polymers, Modern Textiles, Search, Better Interiors, Cricinfo Magazine, Overdrive Professional & Modern Plastics.
"Our tie-up with the Infomedia Group is a strategic partnership where both the brands will derive maximum benefit. With this strategic alliance we are looking to combine the strengths of both the groups thereby leveraging our core business skills. Having jobs across sectors we can definitely add value to niche titles and expect it to be profitable for both the businesses", added Ms. Sumeet Singh, National Head-Alliances & Corporate Communications, Naukri.com.
"Our magazine brands primarily cater to professionals or readers with great passion for specific niche subjects. These are the ones who are progressive specialists and in demand by corporates. This kind of tie up will not only add value to our career sections and enlarge the canvas of job opportunities for our readers but will also enhance our circulation" said Mr Krishna Tewari, General Manger (Publishing) for Infomedia India.
About Naukri.com:
Naukri.com is the no.1 job site in the country and provides a platform for employers and jobseekers, to meet and exchange information. With over 20,000 recruiters trusting their experience in this industry, it has a very large user base, is constantly innovativing and never compromises on Quality. It is the 1st job site to innovate a televised series on Recruitment in association with CNBC-TV 18, called, " The Job Show." It also has to its credit its latest innovation- 'Insta Hire', which has made the recruitment procedure faster and simpler through the use of SMS.
The group - Info Edge(India) Pvt. Ltd., has businesses spanning across three verticals - jobs, matrimony and real estate listings. While Naukri.com revolutionalized the way in which people find jobs in India, Jeevansaathi.com provides a platform for people to find a life partner online, at the click of a mouse. 99acres provides an information exchange for buying, selling or renting all types of properties anywhere in the country.
About Infomedia India Ltd.
A pioneer in several information products, Infomedia is India's leading content generation company. The company has set standards with the popular Infomedia Yellow Pages (formerly known as Tata Press Yellow pages) and special interest magazines like Better Photography, OVERDRIVE, AV MAX, Search, IC CHIP and Auto Monitor. Brightsparks is an exclusive range of premium quality affordable children's books that address info-education needs of children. The company also markets its range of corporate stationery, accessories and diaries under the Touchstone brand name. Infomedia also provides integrated direct marketing service to top corporate in India and abroad through Direct - Edge, a leading one-stop-direct-marketing shop. It is also India's leading commercial printer of magazines, Annual reports and publicity material.
Sonali Shyam, INSIGHT Communications, +91 9891820253 sonali@insightcomm.org
Source: naukri.com (Business Wire India)
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