KIT digital and WebAlive to offer integrated product offering, allowing corporate customers to create video-based web communities
DUBAI, United Arab Emirates and MELBOURNE, Australia, Nov. 25 /PRNewswire-FirstCall/ -- KIT digital, Inc. (OTC Bulletin Board: KITD), a leading global provider of IPTV enablement technology and video-centric interactive marketing solutions, announced today it has entered into a distribution agreement with WebAlive Pty Ltd, owner of "WebCommunity," the first 'plug-and-play' social networking platform for businesses (http://www.webalive.com.au/web_community).
The WebCommunity module enhances "VX," KIT digital's existing IP video platform. The integrated software platform allows one customer to quickly deploy thousands of KIT VX video players within "community" areas of individual websites. As a result of this alliance, KIT digital is able to better help its clients leverage online trends in social networking, self-publishing and community-building -- all in the context of IP-based video.
The WebCommunity product and associated widgets, combined with the KIT VX platform, provide a turnkey solution for companies seeking a more meaningful online customer connection, without having to implement an entire new web platform. The combined offering also provides control and security for business customers looking to develop video-based web communities, unlike other generic, open services.
Gavin Campion, president of KIT digital, commented: "The WebCommunity alliance furthers KIT digital's mission to provide its corporate clients with value-added, video-enabled marketing tools capable of generating profitable customer relationships."
"We see two key drivers of online growth -- the increased demand for video and the surge in online social networks," continued Mr. Campion. "This combined offering takes advantage of both vectors. We believe that video is the most effective communication channel to facilitate and further develop interactive communities, and through the WebCommunity agreement, we create new opportunities for our clients to monetize their online presence through advertising, sponsorship and subscriptions."
"The partnership with KIT digital is very exciting. It allows us to extend our distribution reach globally, while providing WebCommunity clients with world-class video content via KIT digital's VX platform," said Dominique Fisher, managing director, WebAlive. "KIT digital also provides WebAlive with online and mobile monetization strategies unsurpassed in the industry, and as such was the obvious partner of choice in the IP-video platform field."
KIT digital has already rolled out the integrated WebCommunity product to certain clients, and will continue to do so for existing and new customers.
About KIT digital
KIT digital, Inc. (OTCBB: KITD) is a leading, global provider of proprietary IP-based video enablement technologies and video-centric interactive marketing solutions. Through its end-to-end platform, KIT digital works closely with consumer brands, content providers and telcos to maximize the value of video content via the Internet, mobile networks and IPTV set-top boxes. The KIT VX platform allows clients to publish, manage and distribute digital video content, build online/mobile communities and integrate advertising. KIT offers businesses a full range of interactive marketing solutions and KIT clients can access approximately 100 KIT-syndicated channels and 40,000 KIT-syndicated videos. KIT digital clients include ABC Disney, Associated Press, China Mobile, General Motors, IMG, Kmart, NASDAQ, News Corp, RCS, Telefonica and Verizon. KIT digital has principal offices in Dubai, Melbourne (Australia), Prague, Stockholm, New York and London. For additional information, visit http://www.kitd.com.
About WebAlive Pty Ltd
WebAlive Pty Ltd is a privately held company dedicated to the development and distribution of website and business social networking software technology and online services. It is headquartered in Melbourne, Australia, with subsidiaries in London, Shanghai, and Kuala Lumpur. WebAlive currently distributes its software via a direct and distributor model in Australia, Canada, the Middle East, China and the UK. Its business includes the development of proprietary software in two core product areas: WebConsole (a DIY or full-service web and design services for small to medium business) and WebCommunity (a customized social networking online community solution for enterprises). WebAlive's WebCommunity platform and associated WebImprints (member profile websites), as well as the WebCommunity Widget Library, provide flexible solutions for HR, user groups and customer loyalty programs. All WebCommunities have the option of activating direct advertising inventory. Clients of WebAlive include QANTAS Ltd (ASX: QAN), RP Data Ltd (ASX: RPX) and KPMG Australia. For additional information, visit http://www.webalive.com.au.
SOURCE KIT digital, Inc.
International News / Press Release source: PR Newswire
Copyright PR Newswire. All Rights Reserved.