‘GayleStorm’ aka West Indian Star All-Rounder ‘Chris Gayle’ is the Brand Ambassador for WHAM! Mobiles
April 30, 2014 - Bangalore, Karnataka, India
With this move, WHAM! makes its pitch at the national level: offering cutting edge mobiles at affordable prices with a big star to endorse it for greater impact. For the young generation, who demands a handset packed with many features that’s also easy on the pocket, they can easily relate to Chris Gayle with his power performance on the field just as Wham!.Chris Gayle will be endorsing the entire range of smart phones, feature phones and tabs for WHAM! in India.
On the association with Wham!, Chris Gayle said, “I am excited to be the face of WHAM! as the name personifies my performance on the cricket field. WHAM! stands for high quality products with latest technology and what’s best is it looks very trendy. Within a short span of time they have reached out to 1 million users in India and I am proud to be associated with a successful brand as WHAM!”
L Subhash Chandra, Managing Director, Wham! says, “We are thrilled to unleash the famous ‘Gayle Storm’ on our WHAM! customers. We couldn’t find a better connect to our brand than Chris. Wham! is an all-rounder just like our brand ambassador Chris Gayle, providing the ever evolving Indian customers with the latest innovation, the finest features and the most stylish products at an affordable price. Chris Gayle is the perfect embodiment of what Wham! is all about. We are proud to be associated with the all-rounder.”
About WHAM! and its underlying appeal, Subhash says, “WHAM! has launched 32 models in the market at an attractive price range of Rs 999 to Rs 14,999, within one year. Our products have been received very well by our Indian customers in 11 states. We aim to expand our presence nationally. With this partnership, we look forward to bringing both the all-rounders – WHAM! and Chris Gayle – on the national platform for better delivery and a power-packed performance.”
Wham! Mobiles is one of the fastest growing mobile brands in the high-growth Indian mobile phone handset industry. Wham! was launched by Sangeetha Mobiles which has been in the mobile retail business for the past 18 years. Constant innovation in technology has helped Wham! grow at a rapid rate in a very short span of time. Wham! believes in making the power of technology available to all and at an affordable price. Wham! has already launched 32 handset model in the market , priced at attractive ranges between Rs 999 to Rs 14,999.
Image 1- Chris Gayle with Abhinava Dance Company at the announcement of him as the brand ambassador for WHAM!
Image 2- Mr. L Subhash Chandra (MD- Wham!) with their brand ambassador Chris Gayle at a press conference in Bangalore
Source: Business Wire India