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CARTES in Asia : How Smart and Contactless Technologies Are Changing Everyone's Lives


February 22, 2011 - Hong Kong S.A.R

Imagine a world where there are no fake goods, no one needs to carry a wallet or where cars make meals. In just a few years, smart and contactless technologies such as NFC, RFID and the ‘Internet of Things’ could make this possible.

  • Wallets may become a thing of the past. According to a recent (February) report sponsored by Mastercard, mobile and contactless payments will experience immense global market growth over the next five years, reaching US$680 billion and US$320 billion, respectively. In Beijing, China Unicom launched its SIMpass in January, giving the public contactless mobile payment on thousands of buses, taxis and in businesses, including the car parks, supermarkets, restaurants, pharmacies, cinemas, public telephones. SIMpass has more than two million users in more than 20 cities and provinces of China, including Beijing, Hunan and Jiangsu.
  • In the future, fake goods may become obsolete. All products including pharmaceuticals could be tagged with RFID (radio frequency identity) chips to prevent fakes. For example garment manufacturers such as Gerry Weber already implant chips into their care labels to stop copying. In just a few years, these RFID chips will be so small that they may be used to tag all manner of products to prove authenticity.
  • Machines will talk to each other to make peoples’ lives easier. When people arrive home by car, the car could potentially switch on the air conditioning unit, the air conditioner could switch on the TV and microwave and so on. According to Analysys Mason, the consumer ‘Internet of Things’ will grow to almost 16 billion connectable devices worldwide by 2020.

Innovations such as these and many more will be showcased and discussed at CARTES in Asia exhibition and conference on 29 – 31 March 2011 at AsiaWorld-Expo, Hong Kong. Over 170 exhibitors and more than 4,000 trade visitors are expected.

On Tuesday 29 March, 2011, the first day of CARTES in Asia, The Asian Sesames Awards will announce the most innovative smart technology application in Asia Pacific. Jury members include Frank Xu, chairman of the Smart Card Forum of China and Greg Pote, chairman of the Asia Pacific Smart Card Association. Last year’s winning product was Watchdata’s DBS Live Fresh 3-in-1 credit card that combined banking, transport and retail payments on a single chip dual interface smart card and used in Singapore.

Professionals from the fields of banking, security, IT, electronics, retail, telecoms, logistics and government who are responsible for innovation cannot afford to miss this trade show and conference.

Sources: BBC News, NFC News, Analysys Mason

These topics will be covered in the following conferences:

Mobile payments & financial services (Wednesday 30 March – 10am-12.30pm)

Asian consumers as the largest mobile users are increasingly using their mobiles to pay. Smart phones are opening up new opportunities in mobile banking: NFC, payments & mobile financial services. What are the latest trends? What are the challenges to ensure security for consumers?

Chairman’s introduction: M. Sebastien TORMOS – Chairman, GlobalPlatform – USA

Speakers: China Telecom Group, Watchdata, Gemalto, Sunward Telecom

Convergence & Mobility (Thursday 31 March – 2pm - 5.30pm)

Whether it’s the world of identity, networks, mobility & contactless, convergence is evolving based on a more important cooperation between all the stakeholders to develop products and services with a better performance to increase the chance of success and uptake the market. This trend will be illustrated in the session.

Chairman: M. Gérard DE MOURA – Managing Director, Galitt – France

Speakers: American Express, Multos International, Giesecke & Devrient, GlobalPlatform, Oberthur Technologies, RFI Global

NFC & contactless applications (Wednesday 30 March – 2pm-5.30pm)

2010 has been a good year for the take up and deployment of NFC and contactless services across the world. What types of NFC applications have to be developed to meet user’s needs? What are the technical challenges: Interoperability, multiple form factors including mobile phones? This conference will look at the many aspect of NFC development that will drive NFC adoption.

Chairman: M. Craig RICHMAN - Member, NFC Forum

Speakers: DeviceFidelity, Gemalto, Giesecke & Devrient, Fime, Sony, Verayo

Internet of Things / M2M applications (Thursday 31 March – 9.30am-01.00pm)

Consumers and Citizens are definitively looking for more convenience and simplicity in their everyday life, with secure and personalized tools to protect their interaction with the digital world. The purpose of this conference about the Internet of Things is to look at what will be the main challenges and to anticipate what will be needed to satisfy the expectations of billions of Consumers and Citizens.

Chairman: M. Gerald SANTUCCI – Head of Unit, European Commission

Speakers: CIITA, Giesecke & Devrient, Watchdata, Sierra Wireless, University of Paris Dauphine, Gemalto

About CARTES in Asia

Date:

 

29-31 March 2011

Opening times:

29 March - 2.00pm to 5.30pm
30 & 31 March - 9.30am to 5.30pm

Place:

Hong Kong – AsiaWorld-Expo

Organiser:

COMEXPOSIUM

Website:

www.cartes-asia.com
For trade visitors only

CARTES in Asia is a regional Exhibition for the APAC market and a high-level Congress covering digital security and smart technologies.

For its first edition in March 2010, CARTES in Asia brought together 116 exhibitors from the smart card and digital security industry and took its place among the major events dedicated to smart technologies worldwide. 2813 visitors from banks, telecoms, administration, IT security and retail sectors, had the opportunity to discover innovative technologies for card manufacturing, authentication solutions, payment solutions, mobile security and other innovative technical solutions.

25 years experience at high level, international card business events

The CARTES team organises the sector’s leading international event CARTES & IDentification in Paris which celebrated its 25th anniversary in 2010 with 432 exhibitors and 18,768 international visitors . CARTES has promoted smart technologies and presented the main market trends and innovations through the most appropriate forms including conferences programme, SESAMES Awards, animation areas, specific exhibition and demonstration areas.

CARTES events are organized by COMEXPOSIUM, the leading French profesional trade fairs organizer, offering a high level of service and premium quality standards for exhibitors and visitors.

Strong partnerships with main regional media and associations

CARTES in Asia will benefit from the strong support of major regional associations, authorities and local development agencies to gather all the components of the smart technology value chain in the Asia Pacific region.

CONTACTS : For more information, obtain photographs or to arrange interviews please contact: CRED Communications Ltd (English media) Mandy Queen +852 96847365 mandy@credcommunications.com or Otis Kung (Chinese media) +852 96843926 otis@credcommunications.com

Source: Business Wire India

BusinessWireIndia

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