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Sonia Gandhi launches 'Swabhimaan campaign' in Delhi

February 10, 2011 - New Delhi

Congress President Sonia Gandhi launched the campaign 'Swabhimaan' here on Thursday, which aims to bring banking services to vast unbanked rural areas in the country.

Expressing hope that this scheme will empower the common people, the United Progressive Alliance (UPA) Chairperson speaking at the function called upon the bankers to be sympathetic towards the marginalised and weaker sections of the society.

Union Finance Minister Pranab Mukherjee, who was also present on the occasion, said: "Swabhiman is aimed at bringing under privileged population to banking fold. The government has set a target of covering 73,000 new habitations, with population of 2,000 and above under the banking services by March 2012."


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