Mumbai, Maharashtra, India
Pond's Flawless White, the hugely successful skin lightening skincare range from HUL, has thrown an open challenge about the efficacy of its products by offering its consumers a 7 Day Challenge Campaign. It was kicked off in all the major metros on 1st March till 30th April and the offer is supported by a massive multi media campaign.
The offer entails inviting women to try out for 7 days the Pond's Flawless White Day Cream. The challenge is that if there is no visible improvement of skin in 7 days, then the money will be reimbursed by Pond's. The activity is valid on the purchase of 50 ml pack of Ponds Flawless White Day Cream™ till 30th April 2008.
The campaign invites consumers to try the product for 7 days. If they are unsatisfied with the results then customers could easily give Ponds a call at the toll free number mentioned in the TV Commercial (1800220140). Ponds helpline will then get in touch with them, collect the product from them and return the money if the claim is valid.
Pond's has always been known to offer products that genuinely work, therefore this unique 7 Day Challenge Campaign offers proof of the pudding. This campaign has been specially planned out for its consumers, so that they can use and see the effect of it within 7 days of use. This offer is valid in selected Ponds outlets only.
To know more about the offer, they can also SMS "7" to 455 or call the Ponds helpline at 1800220140, where Pond's helpline agents will attend to their queries.
Take the Pond's Flawless White Challenge. See the difference!
ABOUT POND'S INTERNATIONAL:
Pond's is a global face care expert that has a presence in 58 countries and strong presence in the three top face care countries - Japan, Korea and the US - making it a skin care brand to reckon with. The Pond's International skincare range is already a confidante and advisor of women who are in control of their lives, looks and environment.
The brand boasts of state-of-the-art R&D facilities led from New York, Tokyo and Mumbai, helping it create international beauty solutions for the discerning woman. The Pond's philosophy is based on the application of leading-edge technology to face care. By combining this with an intimate understanding of the woman's skin care needs and requirements, Pond's delivers results women can see and feel.
About Hindustan Lever Limited:
Hindustan UniLever Limited (HUL) is India's largest Fast Moving Consumer Goods Company, touching the lives of two out of three Indians. HUL's mission is to "add vitality to life" through its presence in over 20 distinct categories in Home & Personal Care Products and Foods & Beverages. The company meets everyday needs for nutrition, hygiene, and personal care, with brands that help people feel good, look good and get more out of life.
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Range
Day Cream
Source: Hindustan Unilever Limited (Business Wire India)
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