Carazoo.com Enhances Car Buying Experience

Bangalore, Karnataka, India

CARAZOO.COM, India's first car portal with interactive animations has reported that more and more buyers are now evaluating their favourite cars online before making a beeline to the showrooms.

The leading car portal, which was launched a few months back, has already made an impact on the car buying populace with its highly interactive portal that gives users a virtual "touch and feel" of over 300 cars. To add value to the portal, Carazoo.com has signed up with 150 dealers across India and is aggressively looking at more tie-ups across the country.

Over a period of three months, the portal has notched up over 3.8 million page views and nearly 9,000 registered users. According to the data available till date the portal has directly assisted over 200 new and used car sales and indirect influenced car buying is estimated at over 900 cars in a period of three months.

To further enhance the user experience, more interactive animations have been added to the Portal. Apart from the 360 degree exterior view, the interior 360 degree view is also available now, enable the viewers even greater virtual "touch and feel" experience. It's currently implemented on few models and will be provided soon for all the models. The "paint your car" option allows you to view cars painted in all available colors, which is just not possible even if you visit the car showroom! Also one can read specifications and reviews and compare cars, request for unlimited number of E-brochures and ask for a variety of no-obligation, hassle-free car quotations from dealers in the required city. Additionally, by registration on the portal you stand a chance to win yourself fabulous prize each day and get few additional services such as email alerts and access to Car Mantra, the official newsletter of Carazoo.

Mr.Pankaj Patel, Vice President - India said "The response has been highly encouraging and the number of page views proves that we are able to command the attention of the viewers and also we are continuously reinventing our portal for enhancing the user experience. We plan to be the number one destination soon, for all cars and car related information and experience."

About Carazoo.com

A division of Logix Microsystems Ltd-a BSE/NSE Listed IT Products and Services company, Carazoo.com is one-stop portal catering to the requirements of new /used car buyers /sellers, car manufacturers, car dealers, car financers and insurance providers and car accessories suppliers.

Source: Carazoo.com (Business Wire India)

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