Aussie pop star Kylie Minogue is the new face of Spanish jewellery brand Tous.
Washington, Nov 9 : Aussie pop star Kylie Minogue is the new face of Spanish jewellery brand ' Tous'.
The 39-year singer, who modelled a signature piece of Tous jewellery during her documentary film White Diamond's premiere, has established a contract with the Barcelona-based brand.
"I was immediately attracted to Tous. It's a fabulous brand, rich in heritage and I am excited to be a part of it all. The more I learn about the company and its history, the more I appreciate the Tous brand," Contactmusic quoted her, as saying.
Minogue will feature in the company's print, outdoor and online ads, which will be shot this month only.
Rosa Tous, creative director of the family-owned firm, said that Minogue shows herself as a strong woman and so matches the jewellery line's values.
"Kylie represents our values because she shows herself as a strong woman and she always sets the trends," Rosa said.
ANI