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Snipp Interactive Inc. Hires Digital Agency Expert David Hargreaves as Chief Client Officer


November 10, 2014 - Bethesda, Maryland

Snipp Interactive Inc. ("Snipp"), an international provider of mobile marketing solutions listed on the TSX Venture Exchange (TSX VENTURE: SPN) is pleased to announce that it has hired David Hargreaves as Chief Client Officer.

As Chief Client Officer, David is responsible for all Sales and Business Development efforts at Snipp and will be focusing on developing client solutions for both brands and agencies across existing and new market segments and ensuring continued client satisfaction with Snipp's solutions.

David has over 20 years of experience in the marketing services industry, working for blue chip brands such as Virgin, Apple, Google and Facebook. Prior to joining Snipp, David was a partner at BrandGarage, where he helped blue-chip consumer brands drive marketing innovation by connecting them with the latest technology innovations. David was also CEO and co-founder of Beyond (www.bynd.com), a digital agency owned by UK firm Next Fifteen Communications Group Plc. In just over three years as CEO at Beyond, Mr. Hargreaves grew the company from zero to 85 people, expanded into offices in London and New York and achieved revenues of approximately $10 million. David has an MA from Oxford University.

Commenting on his new role, David said, "At BrandGarage we did a number of projects in the shopper marketing and loyalty space, scouring the market for standout technologies to enable brands to build and extend direct relationships with consumers. Snipp quickly emerged as a clear leader. The combination of Snipp's products and vision for transforming what is both a very fragmented and nascent market has huge potential. I'm excited to work with both brands and agencies in delivering Snipp's best-in class solutions."

Atul Sabharwal, CEO of Snipp noted, "We are very excited and fortunate to have David join our team. He brings great breadth and depth to Snipp. With extensive agency knowledge of digital media, he is a thought leader in shopper marketing and mobile, and understands the needs of blue-chip clients in this dynamic and rapidly growing space."

Snipp also announces the grant of 500,000 stock options awarded to Mr. Hargreaves in conjunction with his appointment as Chief Client Officer. The options are to vest one-third in six months and then in additional one-third increments every six months thereafter until fully vested. The options are to be exercisable at a price of C$0.34 per common share and expire after five years, but are conditionally granted contingent on Snipp obtaining disinterested shareholder approval of a new fixed stock option plan at the company's next AGM.

Mr. Hargreaves' appointment as an officer is subject to TSX Venture Exchange approval.

About Snipp Interactive Inc.

Snipp Interactive Inc. (www.snipp.com) builds cross-device shopper marketing solutions for brands to engage and interact with their customers. We provide a full spectrum of services including campaign conceptualization, rules and legal, design, execution, rewards provisioning and fulfillment. We have four main solution sets:

- Mobile Promotions and Contests: A turnkey contesting platform that provides a full range of mobile-based contests, from simple sweepstakes to instant win programs to tiered, multi-level games.

- Purchase Promotions / Receipt Processing: Snipp's unique SnippCheck mobile receipt processing solution allows brands to execute customized purchase-based promotions. We support any qualification criteria, work across all retailers and all devices.

- Loyalty Programs: Snipp's white-label loyalty engine allows clients to deploy anything from simple punch-card programs to sophisticated, full-fledged points-based loyalty programs with rewards stores attached.

- Augmented Reality and Apps: Snipp produces cutting edge augmented reality campaigns and apps for leading brands around the world.

Cautionary Note Regarding Forward-Looking Statements

This press release contains forward-looking statements that involve risks and uncertainties, which may cause actual results to differ materially from the statements made. When used in this document, the words "may", "would", "could", "will", "intend", "plan", "anticipate", "believe", "estimate", "expect" and similar expressions are intended to identify forward-looking statements. Such statements reflect our current views with respect to future events and are subject to such risks and uncertainties. Many factors could cause our actual results to differ materially from the statements made, including those factors discussed in filings made by us with the Canadian securities regulatory authorities. Should one or more of these risks and uncertainties, such as changes in demand for and prices for the products of the company or the materials required to produce those products, labor relations problems, currency and interest rate fluctuations, increased competition and general economic and market factors, occur or should assumptions underlying the forward looking statements prove incorrect, actual results may vary materially from those described herein as intended, planned, anticipated, or expected.

We do not intend and do not assume any obligation to update these forward-looking statements, except as required by law. The reader is cautioned not to put undue reliance on such forward-looking statements.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Copyright Snipp Interactive Inc. All rights reserved. All other trademarks and trade names are the property of their respective owners.

Contacts:
Snipp Interactive Inc. - Press Enquiries
Atul Sabharwal
CEO
415-595-7151
atul@snipp.com

Snipp Interactive Inc. - Investor Relations
Jaisun Garcha
CFO
1-888-99-SNIPP
investors@snipp.com
www.snipp.com

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