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Jumpstart Automotive Group Names Award-Winning Designer and Mobile Expert, Shawn Poe, Creative Director


July 24, 2014 - SAN FRANCISCO, CA

Jumpstart Automotive Group, the automotive marketing and advertising company, today announced the addition of Shawn Poe as creative director. In her role, Poe will provide leadership and vision to enable Jumpstart's automotive advertising clients sophisticated and high-performing creative solutions across screens.

"Jumpstart is committed to staying at the forefront of advertising and marketing technology. Shawn's deep knowledge of interactive design -- with an emphasis on mobile -- will help Jumpstart continue to provide the best solutions for our clients. We're thrilled to have her on our team," said Jumpstart's Chief Marketing Officer, Laura Schooling.

Poe joins Jumpstart from mobile ad network, InMobi, where she envisioned and produced high-performing mobile rich media for more than three years. Prior to working at InMobi, Poe spent more than a decade aligning award-winning ideas with brands across a range of emerging digital platforms. She has worked with a number of global brands including Sprint, Microsoft, Land Rover, and eBay. Her work has been recognized by Mobile Marketer, Digiday, the Interactive Advertising Bureau (IAB), Advertising Age, and the National ADDY Awards.

"I'm excited to be joining the Jumpstart team and help our clients create innovative strategic solutions that drive results," said Poe.

About Jumpstart Automotive Group
Jumpstart Automotive Group, a division of Hearst Magazines, offers high-impact and performance-driven marketing and advertising solutions that achieve optimum results. Jumpstart is an industry thought leader known for its True Market Impact™ brand reports and in-depth shopping trend insights. Exclusively representing automotive digital publishers, Jumpstart reaches consumers at all stages of consideration and provides in-market scale. Connect with Jumpstart. JumpstartAuto.com Twitter Facebook LinkedIn

Jumpstart is: Car and Driver, Autobytel, LeftLane, NADAguides, CarGurus, EveryCarListed, Overstock Cars, U.S. News Automotive, J.D. Power Autos, and CarSoup

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