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Ticket Summit(R) Launches New Token Incentive Program


June 24, 2013 - South Windsor, CT

Ticket Summit®, the leading conference and trade show for the live entertainment and ticketing industry, recently announced a new audience engagement strategy that encourages attendees to collect Ticket Summit® tokens, redeemable for prizes. The strategy will be implemented for the first time at the upcoming 2013 summer conference, scheduled for July 17-19, 2013 at Bellagio in Las Vegas, NV.

The strategy involves an incentive program based around small, Ticket Summit®-branded tokens. Attendees can collect these tokens in a variety of ways, including visiting each exhibitor in the Ticket Summit® trade show, filming a testimonial about their conference experience, and attending a Speaker Q&A Roundtable session. Attendees can also receive tokens for arriving early on the first day, and for playing games at the Ticket Summit® Swag Shop, which offers games and information about the conference within the Exhibit Hall.

Tokens can be redeemed for several prizes of varying value at the Ticket Summit® Swag Shop. Attendees who collect all possible tokens will be eligible to receive a complimentary pass to the next Ticket Summit® conference. Through the token program, attendees are rewarded for their enthusiasm and engagement throughout the conference.

"Active and engaged attendees are sure to love the new Ticket Summit® tokens," said Dr. Molly A. Mérez, Executive Director, Ticket Summit®. "Exhibitors will see increased traffic to their booths, and attendees will see immediate rewards from their engagement and feedback. The tokens will help break the ice, facilitating great networking opportunities at the conference."

Ticket Summit® is the leading ticket conference and trade show for live entertainment professionals, and is ranked among the Top 25 Fast-Growth Shows by EXPO Magazine. This event attracts hundreds of global business leaders, entrepreneurs, and entertainment experts in the ticket community. Past attendees and sponsors include: Billboard, Blue Man Group, Broadway.com, Devils Arena Entertainment, eBay, Facebook, Forbes, Goldman Sachs, Google, Harlem Globetrotters, Live Nation, Madison Square Garden, MLB, NBA, NFL, NHL, Paciolan, Broadway's hit show Rock of Ages, StubHub, Ticketmaster, and Yahoo!, among others. Ticket Summit® Plus is a series of educational webinars hosted by industry experts, and is one of Ticket Summit®'s many year-round events. For information, visit www.TicketSummit.org.

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Contact:
Amanda Farrish
Public Relations
Ticket Summit®
860-416-5767
amanda@ticketsummit.org

Molly A. Merez, Ph.D.
Executive Director
Ticket Summit®
molly@ticketsummit.org

MarketWire

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