Media Analytics Looks to Enhance Technologies
October 24, 2013 - Hong Kong
Media Analytics Corporation (OTCBB: MEDA) (OTCQB: MEDA) (the "Company") announces that it will bring new social media publishing technologies to the U.S. and U.K. markets. The online tool will allow users to consolidate multi-platform social media publishing and engagement capabilities under one dashboard.
Marketers have widely adopted social media as an effective and affordable medium to engage consumers. However, enterprises are looking for solutions that not only integrate Western networks such as Facebook, the world's largest community serving over one billion users, but Asian ones as well. Sina Weibo, Mainland China's leading micro-blogging network, has over 500 million users and has developed into an effective conduit to one of the world's largest consumer-bases.
Stephen Wong, President of Media Analytics Corporation said, "We are excited about exploring this new tool which will offer publishing, scheduling and tracking for Facebook, Twitter, Sina Weibo, and Tencent Weibo."
"We plan on offering the tool in a limited Beta test in November and anticipate the public launch in the first quarter of 2014."
About Media Analytics Corporation
Media Analytics Corporation's social media tools and solutions enable advertisers, publishers and agencies in the U.S. and U.K. markets to gather deep social intelligence, generate true engagement and simplify promotional management. The company's current offering, Klarity, is the most comprehensive and robust social analytics dashboard available. Klarity provides detailed comparative metrics from the widest range of social platforms, and provides the added uniqueness for Western marketers to gain insights into the social behavior of Asian consumers.
Safe Harbor Statement
This press release may contain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, including statements in connection with our license of the Klarity analytical dashboard and the market for data driven marketing strategies. Reader that these forward-looking statements are only predictions and may differ materially from actual future events or results due to a variety of factors, including, among other things, our ability to market the Klarity analytical dashboard and the demand for such product. The Company undertakes no obligation to update any forward-looking statements herein.
Media Analytics Corporation
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