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Video Game Veteran John Davison Joins Red Robot Labs


September 24, 2012 - Mountain View, CA

Red Robot Labs, a mobile gaming start-up specializing in location-based games, today announced John Davison, a 20-year video game veteran and media executive, joins Red Robot as its Director/General Manager of Content and Publishing. In his new position, Davison will manage and curate content, the game community and developers for an unannounced project.

Davison will lead the development and launch of an upcoming technology venture for Red Robot. The product will tap into industry trends, gamers' conversations and foster new social video game discovery. More details about this upcoming project will be available later this year. Davison's role is also key to the global expansion of Red Robot as it signs up more third-party developers on the R2 platform and launches the upcoming iOS and Android game, Life Is Magic.

"As a video game industry veteran with a proven entrepreneurial track record, John is the perfect addition to Red Robot as we aim to disrupt and innovate the mobile space for gamers," said Mike Ouye, Red Robot Labs CEO.

"Gamers fuel online communities with the kind of passion that you just don't see elsewhere, yet for years we've made do with tools, technologies and services that are either out of date or not expressly designed for our needs," said John Davison, Director/General Manager of Content and Publishing, Red Robot Labs. "There is a huge opportunity to build new products around the ways that gamers interact and discover content, and the team at Red Robot understands this better than any group I've ever come across. We want to empower gamers with technology designed specifically for them."

A widely recognized video game industry veteran, Davison has managed global editorial teams with Ziff Davis and IDG Media and most recently was Vice President of Programming at CBS Interactive Games. There he oversaw all content production for GameSpot and Metacritic, as well as the integration of popular community destinations Giant Bomb and Comic Vine. Prior to this, he revitalized the 20-year-old GamePro brand, reinvigorating both its online and print presence as its executive vice president. As the first generation of gamers grew up, Davison saw an opportunity to educate parents about what kids are playing and launched the award-winning website, What They Play in 2007, which was purchase by IGN/Fox Interactive Media in 2009. During his tenure as editorial director at Ziff Davis Media, Davison helped launch 1UP.com, was co-host of the 1UP Yours podcast, and served as editor in chief for both the Official PlayStation Magazine and Electronic Gaming Monthly.

When Davison is not playing games, he can be found on Twitter at http://twitter.com/jwhdavison. For a look at the stories he's reading, visit http://paper.li/jwhdavison.

About Red Robot Labs
Red Robot Labs is a mobile gaming start-up developing and publishing games that leverage consumers' location around the globe. Its headquarters are in Mountain View, California. The company was founded in January 2011 by a team of industry veterans, Mike Ouye, Pete Hawley and John Harris who are passionate about creating and launching innovative, highly polished mobile games. Its location-based mobile crime game, Life Is Crime for Android and iOS was named by Entertainment Weekly as one of the top 10 Apps of 2011. Investors include Social+Capital Partnership, Shasta Ventures, Rick Thompson co-founder of Playdom and Mitch Lasky, general partner, Benchmark Capital.

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Press Contact
Heather Sorensen
Plugged In PR for Red Robot Labs
heather@pluggedinpr.com
503-841-0625

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