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Trulia to Deliver Data and Insights for Real Estate Brokers


August 2, 2012 - SAN FRANCISCO, CA

Trulia, a leading online marketplace for homebuyers, sellers, renters and real estate professionals, today announced that it is accepting applications for a new beta program of Trulia IQ, a platform to provide brokers with exclusive data-driven insight to power their businesses. The Trulia IQ platform will deliver data to real estate brokers, helping them enhance the overall performance of their brokerages.

"Data has the power to transform the real estate industry. Trulia IQ is being built to help real estate brokers make smarter data-driven decisions to run their brokerages," said Matt Dollinger, Head of Trulia Industry Relations. "We are designing Trulia IQ to give brokers the business intelligence they need to convert more transactions and drive better results for their business.

Trulia IQ will give brokerages the ability to develop winning strategies to differentiate themselves from the competition and more effectively run their businesses. Trulia IQ will include:

  • On-demand analytics about the performance of the broker's listings
  • Insights into the behavior of prospective clients
  • Tools to convert more leads to closings

Trulia is accepting a limited number of brokerages into the beta program. To get more information about Trulia IQ visit http://www.trulia.com/iq

About Trulia, Inc.
Trulia gives home buyers, sellers, owners and renters the inside scoop on properties, places and real estate professionals. Trulia has unique info on the areas people want to live that can't be found anywhere else: users can learn about agents, neighborhoods, schools, crime, commute times and even ask the local community questions. Real estate professionals use Trulia to connect with millions of transaction-ready buyers and sellers each month via our hyper local advertising services, social recommendations and top-rated mobile apps. Trulia is headquartered in downtown San Francisco and is backed by Accel Partners and Sequoia Capital. Trulia is a registered trademark of Trulia, Inc.

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Daisy Kong
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