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Mobiquity Expands Leadership Team to Continue National Growth Strategy and Further Align Mobile Solutions Development With Market Needs


July 24, 2012 - Wellesley, MA

Mobiquity, a professional services firm creating innovative mobile solutions that drive business value, today announced three additions to its leadership team. Chris Harding has been appointed senior vice president of business development, Theresa Heinz is the new vice president for industry solutions, and Andy Norman comes on board as senior vice president for service delivery.

Mobiquity has seen phenomenal growth since its inception 15 months ago, and Harding, Heinz and Norman are valuable additions to the team. Together they will focus on bringing Mobiquity even closer to clients by expanding into new regions across the U.S., aligning the delivery process with client needs and creating industry-specific solutions.

Under Norman's leadership, Mobiquity will combine all aspects of customer delivery including strategy, User Experience (UX), architecture and development, and will locate teams closer to customers. Norman comes to Mobiquity from GlassHouse, an IT consulting firm in Boston. At GlassHouse, he held several senior positions, including managing director of the company's London operations and chief operating officer for GlassHouse globally. Norman has more than 25 years of experience in IT with a focus on data storage and management. He resides in Wellesley, Mass.

Harding will lead Mobiquity's market expansion into select regions of the U.S. and abroad, building on the company's recent expansion in the northeast. He was formerly president and chief executive officer of healthcare IT provider Concordant, Inc., which was sold to Arcadia Solutions in May 2011. Prior to joining Concordant in 2008, Harding helped increase the revenues of professional services firm Palladium and co-founded CXO Systems, a software company later acquired by Cisco Systems. Wellesley is also his hometown.

Theresa Heinz will develop and execute a go-to-market model focused on target industries including travel, tourism and hospitality, media and entertainment, retail, financial services, insurance and healthcare. These models will include understanding the business issues specific to an industry, identifying potential partners and defining solutions. Before coming to Mobiquity, Heinz was with mobile platform provider Kony, where she served as vice president and general manager for the travel, transportation, hospitality, entertainment and media group. Earlier, Heinz was vice president and general manager for NCR travel and gaming. Heinz resides near Orlando, Fla.

"I'm proud that we keep attracting top-tier talent to the company. Their collective experience ensures that Mobiquity continues to deliver outstanding solutions to our growing list of clients," said Mobiquity founder and CEO Bill Seibel.

About Mobiquity
Mobiquity is a professional services firm working with the Global 2000 to create innovative mobile solutions that drive business value. Clients benefit from the breadth and depth of our cross-disciplinary teams to unleash the power of mobile. Integrating strategy, user-experience design and app development, Mobiquity delivers across the entire mobile ecosystem, driving business innovation and competitive advantage. Since its inception, Mobiquity's client roster has surged to more than 70 companies (the majority hailing from the Fortune 500), including CVS, Boston Scientific, Fidelity Investments, MetLife, the New York Post, Putnam Investments and Weight Watchers International. Mobiquity was named by Network World as one of the hot technology startups to watch in 2012. SAP also selected Mobiquity as a partner to help customers develop and implement mobile strategies and applications that optimize investments in SAP enterprise solutions. To learn more, visit www.mobiquityinc.com.

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