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Luxury Apartments Offer Dream Room Prize in Innovative Pinterest Promotion


July 9, 2012 - SCOTTSDALE, AZ

Pinterest is known as a site for dreamers, and thanks to innovative apartment manager Mark-Taylor, those who "pin" what their ideal room would look like at one of three new Mark-Taylor communities have a chance to make their dreams come true.

"It's nice to be able to move into a new apartment with new furnishings and décor," said Mark-Taylor Director of Marketing Kim Atkinson. "This is a way for our current and prospective residents to envision their ideal room, and dream a little bigger knowing that it could become reality."

Contestants can pin their board titled "Mark-Taylor's Dream Room Giveaway," limited to a $3,000 budget. The person with the most "followers" to their board by the deadline for each community will win $3,000 toward the selected items to go in their apartment. Contestants must follow @MarkTaylorInc on Pinterest and enter #MarkTaylorInc in the comments of each image.

A winner will be selected at each of Mark-Taylor's new properties -- San Marquis in Tempe, San Norterra in North Phoenix and Parcland Crossing in Chandler. Complete rules can be found at www.mark-taylor.com.

"Pinterest is not only fun, but a terrific outcome of this is being able to dream along with our residents," Atkinson said. "This will give us a taste of what our current and prospective residents are looking at in the way of furnishings, and help us meet their needs in the future."

In addition to the Pinterest campaign, Mark-Taylor has started its legendary pool party season, offering pool parties with free food, drinks and giveaways at its apartment communities. Those interested in attending a Mark-Taylor Pool Party can view the full schedule and register at http://www.mark-taylorpoolparty.com/.

Stay on top of all of Mark-Taylor summer activities by following Mark-Taylor TV on Facebook, Twitter, YouTube, Pinterest and the Mark-Taylor blog.

About Mark-Taylor Inc.

Mark-Taylor is an award-winning company excelling in apartment development, building, and management. The privately-held Arizona-based corporation was established in 1990. To date, the company has developed more than 15,000 apartment units in the Southwest, where people enjoy communities that deliver a lifestyle as well as beautifully appointed apartment homes. Mark-Taylor Residential, the management arm of the company manages 13,000 units in Arizona, Las Vegas and Seattle. Mark-Taylor is recognized for building some of America's top rated apartment communities, earning critical acclaim in the industry. Most recently, Mark-Taylor was awarded the number one management company in Arizona by Ranking Arizona Magazine and the Phoenix Business Journal. More information is available at Mark-Taylor.com.

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