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Imprev "ePostcards" Named "2012 Innovator Award" Finalist for "Most Innovative Real Estate Social Site, Social Service or Blog"


August 2, 2012 - SAN FRANCISCO, CA

Inman Real Estate Connect - Imprev's "ePostcards," a digital social media-friendly campaign that helps real estate agents stay in touch digitally with past, current and future home buyers and sellers, was named as a finalist for Inman News' "2012 Innovator Awards" late yesterday during Real Estate Connect technology conference in San Francisco.

Real estate marketing technologies firm Imprev, based in the Seattle area, launched ePostcards in June, featuring 83 different designs offering agents 57 different opportunities to connect to their spheres of influence, through a simple, clever and non-intrusive way. ePostcards were created for social media sharing, including posting to Facebook, Twitter, Google+, Pinterest, an Agent's Website or any other website, or by email.

Nominated as a finalist for the "Most innovative real estate social site, social service or blog" category, Renwick Congdon, CEO of Imprev, noted other awards finalists include products from top brands, Realtor.com, Zillow, Trulia, Pintrest and others. "Being listed with these firms as a finalist is an honor in itself," Congdon said. This is the second time Imprev has been nominated as a finalist for an Inman "Innovator Award."

The Inman News Innovator Awards were created in 1997 to recognize technologies, tools and services that improve the real estate transaction process and experience for consumers and industry professionals. There are a total of eight categories and winners will be announced late today.

Yesterday, Imprev announced its latest innovation, a new video-creation tool for real estate agents built from listing photos, which is YouTube- and mobile-ready. Information about the new Imprev "Build Your Own Video" product can be found at www.imprev.com/video.

About Imprev
Imprev, Inc. is a leading provider of technology to the real estate industry. For more than a decade, Imprev-powered Marketing Centers have provided leading franchises and brokerage firms with digital and printable marketing products and tools, which now include iPad Apps, Videos, Craigslist display ads, automated eMarketing, social marketing (Facebook, Twitter), Virtual Tours, Flyers and eFlyers, Postcards and ePostcards, Newsletters, eNewsletters and more. Imprev helps agents simply and cost-effectively create an impressive personal image -- elegantly merged with the power of their company's brand -- to sell more homes. Established in 2000, Imprev is headquartered in Bellevue, Washington. Visit Imprev at www.imprev.com.

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Contact:
Imprev, Inc.
Kevin Hawkins
VP Communications & Marketing
206-866-1220
kevin.hawkins@imprev.com

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