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Google and Women 2.0 Join to Create Entrepreneurial Ecosystems


September 24, 2012 - SAN FRANCISCO, CA

Women 2.0, a media company offering content, community and conferences for aspiring and current women innovators in technology, announced its partnership with Google to support, foster and create opportunities for burgeoning entrepreneurs in the U.S. and abroad. In an effort to ignite emerging business and technology markets, Google and Women 2.0 will invest in activities that will create ecosystems fostering ideation, supporting start-ups, creating jobs and producing opportunities for all businesses. The organization's first joint initiative will be the expansion of Women 2.0's signature networking event, 'Founder Friday,' beginning in Detroit, Michigan and Mexico City, Mexico on November 16, followed by Sao Paulo, Brazil, New Orleans, Louisiana, and Moscow, Russia.

"Google is excited to team up with Women 2.0 to expand its Founder Friday events series nationally and internationally next year," said Mary Grove, Head of Entrepreneurship Outreach at Google. "We're looking forward to hosting these important gatherings in Google offices around the world and working together to help female entrepreneurs turn their ideas into innovative, sustainable businesses."

The number of jobs created by startup companies in the U.S. has dropped at an alarming rate, according to a new study by the Hudson Institute. In addition, the Bureau of Labor and statistics cites that the number of jobs created by establishments less than one-year-old decreased to an all-time low of 2.8 million in 2009 from 4.1 million in 1994 and continues to decrease. In today's market environment it will become increasingly important for new enterprises to connect and engage with larger established corporations to spark sustainable market growth. Google and Women 2.0's initiative will focus on empowering entrepreneurs and providing them with the tools to achieve and maintain business growth.

"The engine for job creation and technology leadership begins and ends with investment in the entrepreneurial community," said Shaherose Charania, CEO and co-founder, Women 2.0. "Female founders are a driving force for the creation and usage of technologies that generate jobs. We're excited, with the help of Google, to create effective support systems that will reinvigorate innovation around the world."

With the local ecosystems created by Founder Friday events, new entrepreneurs can fully realize their potential in identifying and implementing new business models across various industries. The Women 2.0 and Google partnership helps new ventures grow, discover and utilize new online resources and provides a channel for communication and publicity for these newly identified talent and influencers.

Initiated in San Francisco, Founder Friday events draw an average of 350 attendees and take place the first Friday of every month, providing the opportunity for female entrepreneurs to interconnect while listening to valuable keynote speeches from local female founders. To date, Women 2.0 has held over 200 Founder Friday events in 30 global cities. The program's expansion will deepen the footprint, awareness and opportunities for women entrepreneurs as well as meet the needs of a rapidly expanding technology community.

The initial 'Founder Friday' events are in Detroit, Michigan and Mexico on November 16th, 2012 from 6 to 9pm. Attendees will have the opportunity to network with fellow aspiring entrepreneurs, current executives and investors, and hear from successful technology female founders.

For more information about Founder Fridays events visit: www.women2.com

About Women 2.0
Women 2.0 (www.women2.com) is a media company offering content, community and conferences for aspiring and current women innovators in technology. Our mission is to increase the number of female founders of technology startups with inspiration, information and education through our platform.

About Founder Friday
Founder Friday is a Women 2.0 event to promote the creation of new networks among aspiring entrepreneurs, current entrepreneurs and investors in innovative cities globally. Both men and women are invited to attend Founder Friday.

Founder Friday is hosted in San Francisco, Palo Alto, Los Angeles, Orange County, San Diego, Austin, Boston, New York, Madrid (Spain), Barcelona (Spain), Buenos Aires (Argentina), Santiago (Chile), Mexico City (Mexico), Bogota (Colombia), Vancouver (Canada) and more cities coming soon.

For more information visit: www.women2.com

Media Contact:
Makovsky
Ana Livia Coelho
Email: acoelho@makovsky.com
Phone: 212-508-9624

MarketWire

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