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Contour and Travis Rice Team Up to Create, Capture and Share Epic Snowboard Adventures


January 26, 2012 - DENVER, CO

(SIA) -- Contour (www.contour.com), a market leader in making it easy to share epic moments, today announced a long-term partnership with professional snowboarder, Travis Rice. Rice becomes an official Contour partner and team athlete, using the company's cameras and easy to use creation tools to capture and share his most stunning snowboarding experiences. Rice will support Contour through marketing and promotional activities.

"Travis Rice is considered by many to be one of the most progressive snowboarders in the world," said Contour CEO, Marc Barros. "Travis is using Contour cameras to capture experiences in his career that inspire fans and snow sports enthusiasts around the globe to share their own epic moments. We are proud to welcome Travis to the Contour family and look forward to the contributions he will make to our continuous product innovation and reel of exciting footage."

Rice, also known as "TRice," has won numerous global slopestyle, big air and backcountry events, including two X Games gold medals. The Jackson, WY native continues to push the envelope in establishing benchmarks in big-mountain audacity and was the winner of the 2005 and 2009 TransWorld and Snowboarder "Rider of the Year." With his upcoming brainchild, the Red Bull Supernatural -- a first-of-its kind backcountry competition taking place in Baldface, B.C., Rice plans to crown the best all-around snowboarder on the planet. For a look at some of TRice's most stunning moments caught using Contour cameras please visit: http://youtu.be/BgQFNgLtyCU?hd=1.

"I chose Contour's cameras amongst any others in the market out of pure necessity," said Travis Rice. "Seeking out the best image in the category and a sleek profile just makes more sense. With a new arsenal of attachments, getting one-of-a-kind footage is only limited by your creativity. I am proud to be a part of the future of Contour!"

Known for its versatile, hands-free cameras and snow-specific mounts, Contour is a natural choice for snow sports adventurers who want to film and share point-of-view (POV) footage -- in any terrain and any weather conditions. The range of cameras makes it possible for anyone -- from beginners to advanced -- to capture and share POV video whether it's of a first tumble-free run, or unbelievable back-country dominance.

  • ContourRoam - Simplest, hands-free camera with an Instant On-Record switch that allows you to simultaneously power and record with the touch of a button, along with capturing HD video up to 1080p using a 170 degree wide-angle rotating lens (fish-eye view without the distortion); waterproof up to 1 meter.
  • ContourGPS - Captures HD video up to 1080p with a 135 degree wide-angle rotating lens and includes built-in GPS to track speed, elevation and location, along with Bluetooth functionality to use a smartphone (iOS and Android) as a viewfinder to change setting, start/stop recording while on-the-go.
  • Contour+ - Prosumer, hands-free connected camera that shoots quality HD video up to 1080p with a 170 wide-angle rotating professional lens and includes built-in GPS to track speed, elevation and location, along with Bluetooth functionality to use a smartphone (iOS and Android) as a viewfinder to change setting, start/stop recording while on-the-go. It also has an HDMI output and external microphone jack for more advanced uses.

About Contour
Contour designs award-winning, intuitive tools to help active people capture and share their adventures through video. With Contour's hands-free cameras, accessories and apps, creating high-quality location-based video to replay personal highlights of action and travel starts with the touch of one button. For more information about Contour please visit www.contour.com.

Contact:
Atomic PR for Contour
Nellie Wong
Email Contact
(408) 505-7993

MarketWire

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