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Boreal Water Was Awarded a Superior Taste Award From International Taste & Quality Institute -- iTQi -- in Brussels, Belgium for Its Natural Spring Water


May 7, 2012 - Kiamesha Lake, NY

(PINKSHEETS: BRWC) On April 26, 2012 Boreal Water Collection inc. was awarded a prestigious Superior Taste Award with 2 stars from the International Taste & Quality Institute (iTQi). The official award ceremony will take place in Brussels, Belgium on May 31, 2012 and Mrs. Francine Lavoie CEO will be attending to receive this prestigious award on behalf of Boreal Water Collection.

This international quality recognition is a major acknowledgment for New York Catskill Alpine natural spring source, as the tough judging panel is made up of some of Europe's leading Sommeliers and beverage experts. Boreal Water bottles its famous New York brand Leisure Time Spring water with this quality water as well as many private labeled water clients.

iTQi is the leading independent Chef and Sommelier based organization dedicated to testing and promoting superior tasting food and drink from around the world.

Judges are selected within the 13 most prestigious European culinary and sommeliers associations such as the Maîtres Cuisiniers of France and Belgium, Academy of Culinary Arts, Hellenic Chefs' Association, Académie Culinaire of France, Verband der Köche Deutschlands, Jeunes Restaurateurs d'Europe, the Federación de Asociaciones de Cocineros of Spain, Federerazione dei Cuochi Italiana, Portuguese Chefs Association, Årets Kock of Sweden, Euro-Toques and the Association de la Sommellerie Internationale (ASI).

The Superior Taste Award is a unique international recognition based upon the judgment of Chefs and Sommeliers who are leaders in opinion and experts in taste.

Mrs. Francine Lavoie CEO of Boreal Water states: "I am proud of our achievement and I thank all our employees for doing such a good job at bringing such superior taste and quality products to market. This award truly highlights the quality of our water."

For more information on Boreal Water Collection, please contact us by email us at investors@borealwater.com, sales@borealwater.com, or follow us at www.borealwater.com and on the different social media sites such as www.facebook.com/privatelabelbottledwater, and www.linkedin.com/in/borealwater.

About us: Boreal Water Collection is a personalized bottled water corporation, specialized in providing premium custom bottled water for your company and customers. Whether it is for publicity, promotion, marketing, internal use or a specific event, Boreal offers fully integrated turnkey service, with prize-winning Boreal private label water, made-to-order labeling, and distinctive water containers. Unlike other competitors, Boreal also has exclusive access to two pristine and abundant springs, one an award winning source deep in the untouched wilds of Canada (Saint-Élie) and the other in the prestigious Catskill Mountains in New York. With exclusive unlimited exploitation rights, Boreal has a confirmed volume in excess of thousands of millions of gallons.

Safe Harbor Statement: This news release contains "forward-looking statements" as that term is defined in Section 27A of the United States Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, regulatory incentives, the development of new business opportunities, and projected costs, revenue, profits and results operations. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission. More information is included in the company's filings with the Securities and Exchange Commission, and may be accessed through the SEC's website at www.sec.gov.

For more information on Boreal Water Collection, please contact
investors@borealwater.com
sales@borealwater.com

www.borealwater.com
www.facebook.com/privatelabelbottledwater
www.linkedin.com/in/borealwater

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