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Aberdeen Publishes GSM, Manufacturing, Communications, HCM, and Retail Research


April 10, 2012 - BOSTON, MA

Aberdeen Group, a Harte-Hanks Company (NYSE: HHS), today announced the publication of new research reports from its Global Supply Management, Manufacturing, Enterprise Communications, and Human Capital Management research practices.

"Supplier Networks v.2.0 - A Look At Commerce In the Cloud," prepared by Constantine Limberakis, Senior Research Analyst, Global Supply Management indicates that 72% of respondents are using purchase orders through a supplier network, 59% use invoices and 54% use change orders. Best-in-Class companies demonstrate a higher adoption of electronic purchase order transactions, transmitting up to 60% through a supplier network, which is 62% more than Laggards. This research also shows advanced adoption of supplier networks is going beyond P2P transactions, with a noted expansion in areas that focus on supplier information and risk. For instance Best-in-Class organizations are 63% more likely than Laggards to update and connect supplier information through a supplier network than Laggards, and 37% more likely to share compliance documents over a supplier network than all other peers. To obtain a complimentary copy of this report, made available in part by Ariba and Coupa, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7525&camp=2.

"Environment, Health and Safety: Going Beyond Compliance," authored by Nuris Ismail, research analyst of the Manufacturing research practice, reveals that compliance to a myriad of regulations, and the need to manage operational risk, has compelled organizations to manage Environment, Health and Safety (EH&S) issues in a consistent manner across the organization. The report provides a roadmap for manufacturers to successfully reduce the environmental impact of their operations, improve the safety of people, processes and product, and, improve the productivity and profits of manufacturing operations. To obtain a complimentary copy of this report, made available in part by IHS, EtQ, Dakota Software, Intelex, and Enablon, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7459&camp=2

"Enterprise Mobility Management 2012: The SoMoClo™ Edge," authored by Andrew Borg, Research Director for the Aberdeen Enterprise Communications research practice and the Mobility Center of Excellence, finds that a well-implemented Enterprise Mobility Management (EMM) initiative introduces operational efficiencies that contribute to the health and vitality of the entire organization, from cloud core to mobile edge. The study reveals that 34% of top-performing organizations rate their workforce as 'extremely productive,' over two-times the percentage of the industry average, and over three-times lagging organizations. They also experience 25% less employee turnover than the laggards, and 14% less than the average. The change in workforce productivity over the prior 12 months is even more dramatic as compared to the laggards: their productivity actually worsened by 4% during the period, while the top performers' productivity improved by 7%. To obtain a complimentary copy of this report, made available in part by Antenna Software, BoxTone, Fiberlink, and Verivo Software, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7616&camp=2.

"Sourcing Gets Smart: Revamping Strategies, Rethinking Technologies," authored by Madeline Laurano, Research Director for the Aberdeen Human Capital Management research practice, revealed that sourcing is the top priority for organizations looking to compete for top talent. Organizations are unable to recruit top talent unless they have proactively identified top talent. Yet, with a shortage of key skills and increasing competition in a global market, uncovering qualified talent is a daunting challenge. As a result, organizations are reexamining existing sourcing methods and investing in innovative technology in order to broaden their reach and improve efficiencies. To obtain a complimentary copy of this report, made available in part by Kenexa, Jobvite and Monster, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7482&camp=2.

"Best-in-Class Strategies to Overcome the Disconnected Customer Experience," prepared by Sahir Anand, Vice President and Group Director for the Aberdeen Group Retail and Consumer Markets practice, suggests that leading retail and consumer markets organizations are making the move to align the brand, align their product offerings, and align their marketing messages to achieve a uniform customer experience across all channels. Although organizations are focused on aligning the experience across channels, there is still a significant gap facing consumers, beyond the alignment and integration of business processes and technologies and extending to a fundamental disconnect on the part of organizations to fully understand the importance of a connected experience. This research investigates the state of the omni-channel customer experience for consumer markets organizations, and examines how companies are bridging the channel gap to provide a consistent and reliable customer experience regardless of channel. To obtain a complimentary copy of this report, visit: http://www.aberdeen.com/link/sponsor.asp?spid=30410182&cid=7786&camp=2.

About Aberdeen Group, a Harte-Hanks Company

Aberdeen provides fact-based research and market intelligence that delivers demonstrable results. Having queried more than 30,000 companies in the past two years, Aberdeen is positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit www.Aberdeen.com or call (617) 854-5200, or to learn more about Harte-Hanks, call (800) 456-9748.

© 2012 Aberdeen Group, Inc., a Harte-Hanks Company
451 D Street, Suite 710
Boston, Massachusetts 02210-1928
Telephone: (617) 854-5200
Fax: (617) 723-7897
www.aberdeen.com

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