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SlideRocket Launches Content Gallery With Presentation Tools Designed to Sell


February 8, 2011 - SAN FRANCISCO, CA

SlideRocket today unveiled a content gallery comprised of inspirational presentations created by nationally renowned speakers and sales experts as well as ready-to-use presentations available for customization. SlideRocket also introduced ten new presentation themes designed to help sales and marketing pros close the deal. The new gallery not only sparks inspiration, but also enables the creation of compelling presentations quickly and easily. With SlideRocket, there is no need to start a presentation from scratch -- simply download a ready-to-use presentation outline or theme, customize it and go.

The new themes and re-usable presentations are not only visually stunning but also proven to be effective. SlideRocket has worked closely with a team of business and psychology experts to integrate design elements that appeal to the human brain and engage and influence audiences. The content gallery includes components built on the following key principles:

  • Tap the senses -- Audio and visual components are essential to capturing and maintaining an audience's attention. Studies show that information retention nearly doubles with images versus text only.(1) With the new, ready-to-use presentations in the content gallery, professionals can easily integrate audio and visual components.

  • Create an emotional connection -- The inspirational presentations in the content gallery demonstrate how to make presentations that are emotionally evocative. Studies show that arousing the emotions of the audience leads to increased information retention due to heightened dopamine levels. According to Dr. John Medina, a molecular biologist focused on the genes involved in human brain development, dopamine "greatly helps with memory and information processing."

  • Present data creatively -- Presentations created on SlideRocket offer a unique way to express data through customized info-graphics, images and charts. Professionals can now tap into the inspirational presentations in the content gallery for ideas from some of the most successful sales experts in the country. They can also utilize the new themes provided to generate creative ideas to express data.

  • Focus on the audience -- Audiences become invested when they are part of the show. With SlideRocket, presentations become compelling, interactive conversations with colleagues, prospects, customers and partners by allowing viewers to provide comments anywhere in the slide deck through virtual sticky notes. Comments are delivered to the presentation author in real time and consolidated in one place.

  • Implement recognizable patterns -- According to Dr. Medina, the brain pays close attention to patterns. If someone recognizes something they've seen many times before, they are more likely to remember it. With the new, animated themes added to SlideRocket, presenters can easily create repetitive rhythms and patterns to capture an audience's attention and increase retention.

The SlideRocket content gallery is launching just in time for national 'Say No to PowerPoint Week.' In honor of this week, SlideRocket is challenging people to say "yes" to stunning presentations. Throughout the week, SlideRocket will give away SlideRocket Pro accounts and SlideRocket Marketplace credits. Click here to learn more and enter.

Commentary

"I've spent two years studying slide design, and it's clear SlideRocket is the future of creating compelling presentations. Research shows there are clear do's and don'ts when it comes to creating effective sales presentations -- SlideRocket understands that and has implemented all of the do's into their service. I give over 100 talks per year, and the new ready-to-use presentations and themes make inventive slide design easy for me, but more importantly, help my presentations 'stick' with my audiences."
-- Ron Galloway, Director of the film "Rethinking Presentations"

"People spend countless hours creating presentations. With the content gallery on SlideRocket, they can now garner inspiration from successful presentations, customize great designs with absolute ease, and spend less time creating and more time connecting with their audience," said Chuck Dietrich, CEO of SlideRocket. "SlideRocket bolsters businesses' sales tools to enable them to drive sales and success with their partners, prospects, customers and co-workers."

"SlideRocket's gallery of ready-to-use presentations makes even someone like me a great designer. The presentations are dynamic and easy to customize. Using a customized presentation, our business saw a 60% increase in prospective client engagement from our marketing communication efforts."
-- Adam Sherry, Co-Founder and COO, Evolve Vacation Rental Network

Resources

(1) Najjar, LJ (1998) Principles of educational multimedia user interface design (via Brain Rules by John Medina, 2008)

About SlideRocket
SlideRocket reinvents presentations by bringing big ideas to life, engaging audiences and driving business. The platform promotes influential story telling through interactive capabilities like audio, rich media and instant feedback that elevate meetings, regardless of time or location. In addition, the measurement analytics provide dynamic sales tools and unmatched customer insight. With SlideRocket you can quickly and easily create and deliver stunning presentations with quantifiable results. For more information, please visit www.sliderocket.com.

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Media Contact
Perrin Dent
Borders + Gratehouse for SlideRocket
(415) 963-4174
perrin(at)bordersgratehouse.com

MarketWire

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