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Kudos Community Launches New Online Coupon Platform


March 29, 2011 - Bellevue, WA

Kudos Community today announced the launch of its new online coupon platform. Geared towards small businesses, consumers and non-profit organizations, Kudos Community delivers risk free, targeted coupons and offers to consumers to drive online engagement into real-world transactions for businesses. Kudos Community donates 25 percent of its revenue providing a new revenue stream to nonprofits and community organizations. Coupons are currently available in the Seattle metro area with plans to expand to other metropolitan cities across the U.S.

While the online coupon market is growing at a rapid pace, many of today's groups buying platforms are simply not business friendly. These platforms can be expensive, limit the ability to target the right demographics and are not optimized to promote repeat business. Kudos Community provides a cost-effective marketing tool that includes powerful analytics capabilities to enable businesses to build a coupon campaign tailored to members in specific geographic locations or other demographic information such as gender, age and specific interests.

"We've all heard the stories about how group buying sites have crippled small businesses because of the inability to provide features and functionality that are business friendly and that's really where the idea for Kudos Community came from," said Carl Lombardi Jr., co-founder and president of Kudos Community. "We've designed a platform that provides a cost-effective alternative that small businesses can leverage to target the right customers and optimize repeat business while giving back to the community."

Using Kudos Community is simple and intuitive for both businesses and consumers. Membership is free. Once a business has created an account, they can use the Profile Tool to select their target audience and begin directing relevant coupons to members' accounts. Coupons are customizable and can be posted up to 30 days. The cost of distributing a coupon via Kudos Community is dependent on a number of factors such as the quantity of members targeted and other member demographics so that businesses can see the cost up front before committing to the distribution of a coupon.

"We've used other group buying sites and believe that Kudos Community provides a cost-effective online marketing tool that's business-friendly and virtually risk free," said Bart Evans, owner and general manager for BluWater Bistro. "The fact that I can set the parameters for which customers I want to reach and see the costs associated with the coupon upfront, gives me confidence that our campaign will be not only be successful, but also drive repeat customers in a way that makes financial sense for our business."

Kudos Community consumers save money on the products and services they value most in their community by receiving relevant, free coupons and offers which generate money for charitable organizations they care about. Consumers can sign up at http://www.kudoscommunity.com/user/sign_up to receive relevant coupons immediately and share them with their friends via e-mail and social networks such as Facebook and Twitter. Consumers can redeem their coupons and offers in a variety of different ways including printing out a physical coupon, presenting a coupon via a mobile device such as a mobile phone or iPad, or by mentioning the coupon at the point of sale depending on how the business has structured the coupon.

Kudos Community supports more than 1.2 million charities and donates to them through its partnership with Network for Good, a nonprofit that makes it easy for donors to support any charity, anywhere online and helps nonprofits raise funds for their missions through simple, affordable and effective online fundraising services. Kudos members can select up to three charities to support through the Kudos Community platform. Members start earning money for selected charities just by signing up and starting to receive coupon offers. Each offer consumers receive automatically generates money for supported organizations who receive earned commissions on a quarterly basis.

"In today's challenging economic and charitable giving climate, we are always looking for new opportunities that help increase our fundraising efforts and add value for our key partners," said Marisa Hull, development director for Juvenile Diabetes Research Foundation Northwest Chapter. "Kudos Community provides a new revenue stream and enables us to manage our online fundraising efforts through a simple, centralized platform. It also enables us to offer greater value to our partners and sponsors with key fundraising events because we can now reach an even greater audience of socially minded individuals through Kudos Community beyond our traditional marketing efforts."

To become a member, visit http://www.kudoscommunity.com/user/sign_up.

About Kudos Community
Kudos Community is an online platform that drives real-world transactions for businesses by delivering targeted, free online coupons and offers to consumers enabling them to save money while generating money for more than 1.2 million charities. Kudos Community is headquartered in Bellevue, Wash.

For more information visit please www.kudoscommunity.com.

For additional information, contact:
Melissa Liton
Email Contact
(206) 282-4923 ext 115

MarketWire

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