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BrightEdge's Jim Yu to Participate in Panel at Search Engine Strategies (SES) Conference London


February 22, 2011 - San Mateo, CA

BrightEdge, the world's first enterprise class SEO platform that helps brands rise above the increasing clutter on the Web, today announced that its CEO Jim Yu will participate in a panel titled "Digital Asset Optimization" at the upcoming Search Engine Strategies (SES) Conference London, February 21-25, 2011.

With this participation at the largest international search conference, Mr. Yu expands BrightEdge's international leadership. BrightEdge's became the worldwide SEO leader last month when it announced the first global SEO platform, enabling companies and brands to leverage a single technology solution to manage their rank across search properties in multiple countries and continents (see "BrightEdge First to Take SEO Global" announcement).

Digital Asset Management

Search result multiplicity is not a new phenomenon, but recent changes in "blended" search results from major search engines are changing the world of online marketing forever. In this session, Mr. Yu will share his deep expertise of real time search and will outline how online marketers can take advantage of these new capabilities for increased revenue and competitive advantage.

Who: Jim Yu, Founder and CEO of BrightEdge
What: Session at SES London 2011 titled "Digital Asset Optimization"
When: Thursday, February 24 from 2:00 - 3:00 p.m. GMT
Where: The Queen Elizabeth II Conference Centre, Broad Sanctuary, London

For information about event registration, please visit: http://www.searchenginestrategies.com/london/registration-details.html

About BrightEdge
BrightEdge is the leading enterprise SEO platform and the trusted partner of the largest and most recognizable brands in the world. BrightEdge helps marketers rise above the increasing clutter of the web and drive organic revenue from search engines across the globe in a measurable, predictable way. The BrightEdge technology drives more than $3 billion in organic search for leading brands across industries, including seven of the top 10 retailers, and Fortune 1000 leaders in e-commerce, technology, media, Internet, financial services and consumer goods. BrightEdge is based in San Mateo, CA and is privately held with financing from Battery Ventures, Altos Ventures and Illuminate Ventures. For more information, please visit www.brightedge.com.

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Media Contact:
Cerena Hsieh
SutherlandGold Group
brightedge@sutherlandgold.com
415-848-7178

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