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Apogee Unveils Fresh New Corporate Identity


August 2, 2011 - Austin, TX

Apogee, the nation's largest provider of managed residential network (ResNet) services to higher education, today unveiled a new corporate identity, tagline and web address, driven by the company's growing ability to meet the technology needs of higher education through strategic ResNet partnership. The new brand identity reinforces market leadership and better reflects the nature of residential networking in today's mobility-driven environment.

For more than a decade, Apogee has partnered with colleges and universities to provide solutions for the mounting challenges facing the residential campus network. The design elements of the new logo convey the growing number of mobile devices flooding the student ResNet and Apogee's dedication to ensure a seamless end-user experience as student internet usage continually evolves.

"The landscape of residential networking is rapidly changing and we wanted a brand that continued to reflect the dynamic nature of this industry," said Chuck Brady, Apogee CEO. "As we look ahead towards the future challenges facing the residential network, we wanted to affirm our commitment to constant innovation and to staying ahead of the technological curve. We're still the same company with the same experience and dedication to excellence, but this change for us reflects how managed ResNet service has evolved into an effective solution for colleges and universities across the nation."

"What differentiates Apogee is our demonstrated ability to meet these challenges time and time again while enabling universities to plan strategically for future technology growth and advancement," said Nat Nealeigh, Apogee's Director of Marketing and Communications. "As we watch the momentum behind ResNet outsourcing continue to accelerate, this step forward in our visual identity represents an exciting new stage in Apogee's growth as a company. We're very excited to welcome this new period of rapid expansion in the growth of an industry that we've driven for more than a decade."

As part of the rebranding, Apogee will relaunch its website under a new url -- www.apogee.us -- to better showcase its comprehensive suite of innovative networking solutions for higher education in the United States.

About Apogee

Apogee is the largest, most innovative provider of on-campus residential networks (ResNet) in higher education. Partnering with Apogee for ResNet services allows colleges and universities to enhance their network infrastructure while offloading the growing volume of administrative responsibilities associated with managing a student network. This partnership allows IT to focus on the mission-critical tasks of the university, such as growing the enterprise network and facilitating the development and use of e-learning tools and content. For more information about Apogee and its services, visit us at www.apogee.us.

Media Contact
Nat Nealeigh
nat@apogee.us
(512) 478-8858, Ext. 124

MarketWire

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